Communications Analyst - Toronto

Are you looking for a stimulating and dynamic job in the surrounding area of Toronto? Would you like to be apart of a team that believes in your potential and apart of a great company that will help you advance in your career? This is the job for you! We are currently looking for a Communications Analyst (MFCJP00011160) for one of our clients in the insurance industry.
What Is In It For You

• Full-Time (37.5h) – Hybrid role (Tuesday and Wednesday in office)
• 12 months contract
• Salary of 40.28$/h
• Dynamic and professional environment
• Our client is in the TOP 100 Employers in Canada

Responsibilities

• Finding creative ways to link lower value metrics (eg views, opens, time on page) to higher value outcomes (eg engagement, net promoter score, cost efficiency, etc) and recommending methods to pilot and institutionalize this higher level of impact
• Identify gaps in data and work with internal partners to find practical and innovative solutions to bridge these gaps
• Establishing and managing a workable approach to sharing data (eg format, cadence, qualitative vs quantitative) with internal audiences
• Leading projects that will improve data capture and measurement (eg Marketo email marketing tool)
• Providing guidance and support on campaigns and projects using available data and measurement tools.
• Creating and fostering a mindset across the team around proactive measurement so that all major communication efforts are tracked in a compelling and consistent way
• Bringing an analytical mindset to seek out and validate insights to aid in better decision making
• Building a strategy around campaign, program and channel measurement

What You Will Need To Succeed

• Sound knowledge of risk and compliance
• Demonstrated experience in data gathering and analysis, and presentation of insights.
• Demonstrated advanced analytics. They can understand the data and translate it.
• Relevance experience of external vendor management
• Experience with email communication tools like Staffbase, Marketa and Poppulo
• Strong collaboration and relationship management skills; ability to work effectively with others to set goals, resolve problem, and make decisions that enhance organizational effectiveness.
• Minimum 1 to 2 years experience using communication tools and data management tools
• Demonstrated strong communication skills - ability to write in a clear, concise and timely manner using appropriate and effective communication tools and techniques.
• Experience with data management tools like Adobe Analytics, Hootsuite, Meltwater, Power BI, Smartsheet, etc.
• Minimum 2 years of progressive work experience within a communications and marketing function
• Demonstrated sense of urgency and commitment to timelines. Skills include time management and organization skills; ability to prioritize multiple initiatives and re-adjust priorities, develop a work schedule, monitor progress towards goals, and track details/data /information/activities effectively.
• University degree in Communications, Marketing, Data Sciences or equivalent work experience
• Minimum 1 year experience within a Communications and Marketing function
• Demonstrated critical thinking skills in assessing data needs and building an effective, sustainable strategy
• Experience with data management and presentation tools (eg Adobe Analytics, Google Analytics, Tableau, social collaboration software, Powerpoint, Excel, Word)