Group Director, Client Engagement

William Thomas Digital is building Canada's leading data-driven personalization consultancy. We help forward-thinking organizations including some of North America's leading brands communicate relevant and personalized messaging and deliver extraordinary customer experiences regardless of channel or lifecycle stage.

We are currently seeking a Group Director, Client Engagement to lead a portfolio of business consisting of multiple clients in a specific industry vertical. The Group Director will lead a multi-disciplinary team focused on the planning and execution of data-driven marketing and digital messaging campaigns. The Group Director will liaise between clients and cross-functional internal teams, lead the timely and successful delivery of our solutions according to customer needs; and improve on the client-agency experience. The ideal candidate is able to identify customer needs, translate those needs into solutions and inspire internal teams, to deliver best-in-class work.

General Summary

• Provide value-added communications, thought-leadership, strategic counsel, industry knowledge to our client partners and internal team members
• Lead your direct team by acting as a mentor who can generate excitement for our clients, work and agency
• Be able to articulate with confidence and credibility your knowledge of your client's business, their industry and the work we do at WTD to help them achieve their business goals
• Own and manage explicit revenue targets, pipeline of projects and overall financial success of the group including group and client/project-level margins
• Responsible for the ownership of a group of core clients
• Coach, develop, manage and train your account team staff by creating and delivering, successful professional development plans: improving your team's marketing, technology, strategy, client management and business development skills
• Act as a trusted advisor with senior client stakeholders (VP, C-suite, Executives) and internal partners
• Forecast short, medium and long-term revenue goals for your group and the implications related to project dates, resource needs, etc.
• Manage and oversee all client deliverables across the group and be the last line of defense with regards to meeting and exceeding all client expectations
• Manage and oversee the development of proposals and SOWs that solve complex business problems for our clients

Planning And Strategy

• Lead, support and contribute (when necessary) any new business pitches
• Create the long-term vision for data-driven personalization within the overall context of your client's marketing communications plan
• Own the annual account planning process and its ongoing activities, success metrics, etc. across your group of clients
• Manage with accuracy and in real-time your pipeline of work leveraging the CRM tools at your disposal
• Be seen as a significant contributor to client's ongoing planning process and as a strategic partner that can help them solve their most complex business problems
• Regularly lead and develop proactive strategic recommendations/presentations to achieve clients' marketing and business goals, engaging internal resources as appropriate
• Regularly lead and develop proactive POVs on the client's industry including trends, competitive understanding and the impact that it has on the client's business
• Manage and grow your book of business with existing clients and achieve your top-line revenue, overall profitability and other financial metrics/targets assigned to your group

Requirements

• Experience representing your agency as an expert and speaking at industry events
• A strong understanding of an enterprise digital ecosystem and experience in digital transformation
• Years of management level experience in an agency, technology or consulting environment with vast experience in marketing, technology, software sales or communications
• Strong understanding of leading enterprise marketing technology and data platforms
• Strong negotiation skills
• At least 10
• Proven success leading, coaching and developing teams

We are an equal opportunity employer and are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act, 2005 (AODA). We will provide accommodations to job applicants with disabilities throughout the recruitment process. If you require an accommodation, please notify us and we will work with you to meet your needs.