Brand & Community Manager Jobs

At Cardata, our goal is to simplify the administrative and financial burdens experienced by companies with employees on the road. We partner with our customers to find the easiest and most cost-effective solution, using best-in-class technology, to reimburse their employees for using their personal vehicles for work.
Are you ready to build? As the Brand Community Manager, you will lead the charge in building and nurturing communities where our Cardata personas can thrive and find value. You are a creative problem solver with a sharp attention to detail and a knack for creating impactful content pieces across different mediums and channels. You also have a talent for content distribution and can find effective ways of attracting engagement and building audiences through organic and paid strategies. You can see the big picture and can also apply your expertise into events, PR and other marketing channels.
What You'll Be Doing

• Create and own Cardata’s social media channel strategy to reach target audiences on platforms including LinkedIn, Facebook, Instagram, Quora, Reddit and others
• Strategize with broader growth team on themes and relevant content to maximize efforts such as SEO, ABM and SEM campaigns
• Occasionally support PR and media projects by writing press releases, working with journalists and developing story ideas
• Develop your expertise in Cardata customer profiles to inform content distribution and increase engagement
• Plan, write, execute and optimize social media content to build brand awareness and community for the Cardata brand
• Research online communities and new platforms where our personas are active to expand Cardata’s reach and engagement
• Develop relationships with influencers and select audience members to strengthen brand reach and authenticity
• Build distribution plans for paid and organic content to reach audiences and grow the respective communities
• Leverage internal SME stakeholders to scale content creation in the form of videos, webinars, article and more
• Manage all virtual and in-person community building initiatives, such as our marquee trade show event in October, to build the Cardata community
• Create and optimize platform-native content such as video, image, text, webinar, podcast and share on relevant channels in a fast-paced cadence

What You'll Bring

• Perfect written and verbal (including on-camera) communication skills, ability to edit and proofread work with fine attention to detail; applying accurate product and target market knowledge to all content
• Proven community management experience including channel strategy, content planning and creation, reporting and managing responses
• An intellectual mind with positive attitude who can deliver projects and initiatives by prioritizing and multitasking in a fast-paced, start-up environment
• 4-6 years experience in community management and/or brand marketing or similar
• Strong influential skills to gain alignment across senior leadership while exercising discretion in confidential matters
• Experience in customer segmentation and analysis
• Visual media knowledge with ability to work in video editing software to cut and edit light video content
• HubSpot, Canva, Adobe skills an asset

Why You’ll Love Working At Cardata
Cardata provides you with a flexible, autonomous environment that encourages employees to experiment, innovate and learn. As part of our team, you will be surrounded by supportive leaders and caring colleagues who are dedicated to taking on new challenges, focusing on the customer, and working as a team to achieve success. Additionally, you will be provided with:
Opportunity for career progression in a growing company
Competitive salary + bonus
Opportunity to work remotely
Flexible working hours
100% employer paid benefits
Healthcare spending account
Wellness spending account
15 days of vacation + additional time off throughout the year
3 pit-stop days (Cardata's version of mental health days)
Cardata is an equal opportunity employer. All candidates will be equally considered without regard to race, ancestry, place of origin, colour, ethnic origin, language, citizenship, creed, religion, gender/gender identity, sexual orientation, age, marital status, physical and/or mental handicap or financial ability. We are dedicated to creating an inclusive environment where everyone feels welcome to bring their authentic selves to work.
If you require accommodations during the recruitment process, please let us know.