Associate Brand Manager, Hellmann’s

Background & Purpose of the Job

Hellmann’s is the market leader in mayonnaise in Canada with a history of award-winning creative work. For over a decade, Hellmann’s has been committed to purpose-led marketing and has led the food industry with impactful communications. Most recently, Hellmann’s has been working to reduce food waste, and is committed to helping consumers “Make Taste, Not Waste”.

Unilever is looking for an Assistant Brand Manager to lead key priorities in the Hellmann’s strategy, focused on full funnel marketing communications. This position offers a great opportunity to demonstrate independent leadership and own deliverables. We’re looking for a candidate who can hit the ground running, demonstrate high levels of responsibility, ownership and desire to develop within the exciting and demanding world of Foods.

Who You Are

You’re a born leader: This position requires strong leadership skills as you will interact with multi-functional business partners as well as agencies.

You have a bias for action: This position will require someone to operate in a fast-moving, constantly changing environment, and this individual is not satisfied with the status quo.

You show empathy and curiosity: You will need to develop an understanding of consumer and shopper missions in food, and how they vary across retail channels.

You generate powerful insights: Our work starts with understanding what drives our consumers to purchase, and crafting plans based on those insights, including nuances based on the shopping occasion and retail channel.

You transform data into insights: Strong analytical skills are required to understand the business, identify opportunities and risks, and propose relevant actions.

What You’ll Do

• Manage the marketing budget, enabling the brand to get the most out of its resources
• Build and maintain strong relationships across the Hellmann’s brand community, category business teams, cross functional teams, and agency partners; identify and mobilize needed resources to accomplish brand/project goals.
• Own category, competitive and channel tracking and analysis, bringing insights back to react against and inform brand strategy and tactics.
• Ensure on-time, flawless execution of brand innovation and marketing programs
• Use data to inform, experiment, refine and drive marketing strategies

What You’ll Need To Succeed

The ideal candidate is passionate about building brands. They have strong analytic ability and business acumen, like to think big-picture but then get their hands dirty and execute, and overall are driven by results and making a difference in people’s lives.

• 3+ years marketing experience, preferably CPG
• Strong analytical skills
• Proven record of drive and initiative with outstanding interpersonal and communication skills
• Understanding of digital and social
• Desire to work in the fun and exciting Nutrition business unit
• Experience/ability leading cross-functional teams, agencies and media partners
• Ability to operate in a dynamic environment
• Clear demonstration of project management & leadership skills

What We Can Offer You

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Unilever Canada is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity or expression, age, national or ethnic origin, marital status, family status, disability, genetic characteristics, and a conviction for which a pardon has been granted.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at [email protected]. Please note: These lines are reserved for individuals with disabilities in need of assistance and are not a means of inquiry about positions or application statuses.

Unilever Canada est une organisation engagé à la diversité et à l'inclusion pour stimuler nos résultats d'affaires et créer un meilleur avenir chaque jour pour nos employés, les consommateurs globaux, les partenaires et les communautés. Nous croyons qu'un effectif diversifiée nous permet de faire correspondre nos ambitions de croissance et de stimuler l'inclusion dans l'entreprise. Tous les candidats qualifiés recevront la considération pour un emploi sans égard à la race, la couleur, la religion, le sexe, l'orientation sexuelle, l'identité ou l'expression de genre, l'âge, l'origine nationale ou ethnique, l'état matrimonial, la situation familiale, l'invalidité, les caractéristiques génétique, et une condamnation pour laquelle un pardon a été accordée.

Si vous êtes une personne handicapée qui a besoin d'aide à tout moment au cours de notre processus de recrutement, veuillez communiquer avec nous au [email protected]. Veuillez noter: ces lignes sont réservées aux personnes handicapées ayant besoin d'aide et ne sont pas un moyen d'enquêter sur les postes.