Associate Brand Manager, Retail Potato [Mccain Foods]

Position Title: Associate Brand Manager, Retail Potato

Position Type: Regular - Full-Time

Position Location: Toronto HQ

Grade: Grade 05

Requisition ID: 24234

We know the importance that food plays in people's lives – the power it has to bring people, families and communities together. Our purpose is to bring enjoyment to people's lives through great tasting food, in a way which reflects our values.

If you're a creative and passionate individual who is interested in honing your marketing and general management skills in a Canadian owned and operated business where you can have autonomy to locally develop and implement brand plans, come join us at McCain Foods (Canada).

Reporting to the Senior Brand Manager, the Associate Brand Manager supports the team in delivering volume, profit/share objectives and has specific ownership and accountability for projects within the brand team. This position is based out of our Toronto Sales/Marketing Office, which currently has a hybrid-working model. This position is specific to the flagship Retail McCain branded Potato business.

Key Accountabilities

• Identifying insights through data (Neilsen, financial, consumer, customer) and making recommendations that support the delivery of the brands short and long term plan objectives
• Supporting the development and execution of sales fundamentals (pricing, merchandising, shelving, assortment)
• Building a sound knowledge of the retail food market and taking initiative on being informed of the latest developments.
• Contributing to and building team & functional culture
• Assisting in delivering the marketing mix with ownership of specific executions in partnership with our agency teams
• Managing multiple projects (new launches, research, cost savings, consumer promotions, etc) to deliver upon agreed metrics. Has the ability to recommend changes in resource allocation within set parameters.
• Management of annual Retail Canada Potato budget, including reconciliation and ensuring 100% on target

Qualifications

• Minimum 1-2 years of relevant work experience. Marketing experience in consumer packaged goods preferred; A strong understanding of the CPG retail environment with the ability to deliver solutions that benefit the company and customer
• Ability lead cross functional projects and teams and handle multiple projects and priorities on time with excellence
• Ability to be resilient in the face of adversity
• Ability to build and maintain partnerships and work collaboratively with others to meet shared objectives
• Consistently achieves results, even under tough circumstance
• Strong communication and interpersonal skills to function effectively as a leader and in a team and matrixed environment
• Strong analytical and creative problem solving skills (gathers critical data, translates analysis of an opportunity to resulting volume and financial goals, develops POV and recommendation)
• Undergraduate Degree. Major in marketing preferred and an MBA is strong plus.
• High degree of accountability with the ability to hold self and others accountable to meet commitments

McCain Foods is an equal opportunity employer. We see value in ensuring we have a diverse, antiracist, inclusive, merit-based, and equitable workplace. As a global family-owned company we are proud to reflect the diverse communities around the world in which we live and work. We recognize that diversity drives our creativity, resilience, and success and makes our business stronger.
McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to meet your needs.
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Job Family: Marketing
Division: NA Potato
Department: Canada Retail Marketing Potato
Location(s): CA - Canada : Ontario : Toronto
Company: McCain Foods (Canada)