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Manager, Business Development & Marketing
Company | Kalamuna |
Address | Toronto, Ontario, Canada |
Employment type | FULL_TIME |
Salary | |
Category | Internet Publishing |
Expires | 2023-07-01 |
Posted at | 11 months ago |
Build relationships like a champ, champion social causes.
- Develop pricing strategies and service offerings that balance profitability and affordability for mission-based organization
- Oversee marketing activities and the production of collateral
- Represent Kalamuna at conferences and social events
- Own all sales and marketing data provide timely reports that drive strategic decision-making
- Develop and execute comprehensive sales and marketing plans that align with overall business goals and are informed by industry trends and changes in customer behaviour
- Set and implement CRM (Hubspot) strategy
- Lead pitches, proposals and own their collaboration workflows
- Help set, meet, and report on sales goals
- Speak with prospects to identify customer needs, uncover opportunity, and act as a strategic advisor
- Understand and advance Kalamuna's market position
- Build and maintain marketing processes
- Hiring, managing, and mentoring members of the sales and marketing team
- Ensure marketing efforts deliver against sales and brand objectives
- Ensure effective lead generation and qualification across all lead sources to maximize pipeline size, quality, value, and appropriate fit
- Experience with account-based marketing
- Bachelor's degree in marketing, business administration or related field (master's preferred)
- Demonstrated ability to produce high-quality proposals, preferably in an agency environment
- Exceptional communication and presentation skills based in empathy, leveraging nuance and polish to connect with different personalities
- Minimum of 7 years of experience in sales and/or marketing with at least 3 years in a management role in the tech industry, and 2 in a digital agency context
- An understanding of social media and content marketing
- Ability to negotiate
- Experience with agency contracting vehicles like SOWs and MSAs
- Ability to translate business objectives into marketing strategies
- Holistic understanding of digital design, architecture, development, and support
- Proven track record of developing and implementing successful sales and marketing strategies for services organizations
- Judicious Sales and Digital Marketing automation techniques and technologies
- Drupal & WordPress
- AI
- Hubspot
- Experience working with nonprofit and/or public sector organizations
- Advertising and promotions
- Digital strategy
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