Sr. Manager/ Manager, Field Marketing

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Job Category

Marketing & Communications

Job Details

Who We Are

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you’ve come to the right place!

Salesforce is looking for a motivated and data-driven individual to join the AMER Field Marketing team. This individual will lead our industry-agnostic programs under the AMER Field Marketing Team, making an impact to drive pipeline and alignment with key collaborators.

This role is chartered with delivering scalable programs for Sales and Marketing teams in the North America region. The individual will implement various multi-channel integrated campaigns, reporting, project management, communicating success back to collaborators - and more. Programs will span every vertical, product and persona. This individual is an innovative problem solver, with experience in developing strategic campaign programs that are targeted, consistent, useful and integrated to deliver pipeline and ACV.

We operate in a fast-paced environment and require someone with initiative, who can jump right in, taking ownership for the success of their programs and meeting deadlines.

Responsibilities Include (but Are Not Limited To)

• Build trusting relationships, credibility, and use strong communication and influence skills to partner effectively with team members to improve decision-making and business outcomes.
• Deep analysis and understanding of business segments and reporting of campaign pipeline for efficiency and results. Tracking and monitoring pipeline numbers, top deals, ACV attainment, and other key data points.
• Program management of campaign tactics such as segmentation, campaign creation, persona programs, digital campaigns, and similar demand generation tactics.
• Collaborate across the extended marketing and sales teams to ensure quality and timely demand generation execution, across all internal & external marketing channels.
• Operate as a business partner to senior marketing leadership.
• Work with cross-functional marketing teams and go-to-market business partners to develop and implement integrated buyer journeys for our top accounts.

Requirements

• Creative problem solver who can generate innovative marketing ideas and lead a cross-functional team of partners to drive execution.
• Ability to successfully define and drive project execution with minimal guidance.
• 6-8 years of marketing experience in a role running multi-channel marketing programs. Experience within the B2B industry is preferred.
• Consistent track record in performing well in a fast-paced environment and organizational skills to manage multiple projects with tight deadlines effectively.
• Experience orchestrating and measuring an array of marketing tactics including paid digital, SEM, direct mail, events, and SEO as related to campaigns.
• Strong analytical and problem-solving skills. Proficient if not exceptional with Excel or other analytical tools.
• Bachelor's degree required.
• Past experience in using Salesforce and/or other marketing tools such as Marketo, Eloqua, Responsys, Google Analytics, Omniture, etc.
• Excellent verbal and written communication skills; ability to connect with all levels of management

Accommodations

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Posting Statement

At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at Salesforce and explore our benefits.

Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce.

Salesforce welcomes all.

Accommodations

If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

Posting Statement

At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at Salesforce and explore our benefits.

Salesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay any third-party agency or company that does not have a signed agreement with Salesforce.com or Salesforce.org.

Salesforce welcomes all.

More details about our company benefits can be found at the following link: https://www.getsalesforcebenefits.com/