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Senior Manager, Global Media (Lululemon Studio)

Company

lululemon

Address Vancouver, British Columbia, Canada
Employment type FULL_TIME
Salary
Category Retail
Expires 2023-09-10
Posted at 8 months ago
Job Description
Description & Requirements
who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
About Lululemon Studio
lululemon Studio is a hybrid fitness experience that allows Members to experience original classes and programs – from lululemon Studio and the hottest boutique fitness studios – right from the lululemon Studio Mirror, on-the-go via the lululemon Studio App, or in-person at our partner studio locations and lululemon experiential stores.
Formerly known as MIRROR, we joined the lululemon family in 2020. Guests can now experience the lululemon Studio Mirror in 200 stores (and counting!) across North America. Having the resources of a public, global company behind us, we’ll continue to grow rapidly with amazing workout content and in-home fitness innovation.
Ready to build with us?
About This Team
The Global Media Team is responsible for building & scaling brand efforts globally to fill the funnel for future enterprise growth across both our Mainline & Studio businesses. We hold data at the center of all strategies to ensure we are building against a durable leaning agenda that delivers full funnel results for the business.
a day in the life: what you’ll do
In the Senior Manager position, you will be a key leader on the team to drive forward best in class channel planning & investment decisions. You will be a champion for growing our evolving Studio offering, delivering performance against the Studio business plan, and obsessing over in-campaign media performance.
  • Build relationships with key partners in the organization to drive forward innovation & uncover new opportunities for cross functional engagement to deliver enterprise value
  • Partner with key internal teams across the Marketing & Product organizations to coordinate best in class go-to-market approaches that respond to leadership growth priorities
  • Manage enterprise priorities for Studio effectively to ensure the communications architecture in place supports seasonal & long term brand goals
  • Lead with entrepreneurial spirit to uncover opportunities to more efficiently & effectively drive forward the 5 year plan
  • Lead planning conversations with external vendors to deliver against campaign briefs
Qualifications
  • 10+ years of experience in full funnel media planning & buying across traditional & digital channels
  • Proven track record of managing complex budgeting and partnering with finance
  • Experience managing vendors with a client lens
  • Strong experience with building & executing test and learn agendas
  • Excellent communication skills & ability to effectively lead conversations with cross functional leaders
must haves
  • Possess an entrepreneurial spirit and continuously innovate to achieve great results.
  • Foster connection by putting people first and building trusting relationships.
  • Acknowledge the presence of choice in every moment and take personal responsibility for your life.
  • Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.
  • Communicate with honesty and kindness and create the space for others to do the same.
  • Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
Additional Notes
Immigration support is potentially available for this role.