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Retail Account Manager (Revenue) - Hybrid

Company

The Globe and Mail

Address Toronto, Ontario, Canada
Employment type FULL_TIME
Salary
Category Newspaper Publishing
Expires 2023-08-06
Posted at 10 months ago
Job Description
Company Overview


The Globe and Mail is a national icon and Canada’s most recognized media brand.


We’re also an international award winner for data visualization, design, and creative storytelling. A digital innovator with a global client list for our in-house AI-powered optimization, prediction and automation platform. And a place where Canadians come for the best journalism in the country.


We aim to reflect Canada in the stories we tell and in our workforce. The Globe is a proud partner of Pride At Work, Canadian Centre for Diversity and Inclusion, and a signatory of the BlackNorth Initiative. We understand our staff have lives outside of the office and offer flexible work arrangements and support programs. We also provide training and mentorships to staff to ensure you’re able to grow and challenge yourself and your abilities.


No matter what your role at The Globe, you’ll be part of an organization dedicated to making a difference to Canada.


Position Overview


Being part of The Globe and Mail team requires a passion for excellence and an unwavering commitment to innovate in a fast-paced and dynamically evolving environment. Demonstrating these characteristics in the workplace every day is what makes our people the foundation of our success. We support a culture in which employees can live their ideals, develop their abilities, creatively contribute to the success of the organization and be recognized, appreciated and rewarded for doing so. If you are the best in your field, we'd like to hear from you.


Reporting to the Group Client Director, the Account Manager plays an integral role in developing strategic, high impact media solutions leveraging Globe Media Group assets including: print, digital, events, custom content, audience and performance marketing solutions.


Key Responsibilities


  • Educate and grow digital conversion from traditional print advertisers.
  • Consistently use CRM and pipeline management tools to manage territory.
  • Work with the Media Strategists, Brand Partnership Manager, Content Studio, Product Team, Revenue Management, and Project Delivery Managers to ensure quality in execution, packaging and pricing
  • Continually, feed the top of the sales funnel with new prospects to increase desk size by number of active clients.
  • Prospecting and new business development: establish new relationships and drive new business revenue growth YOY.
  • Improve digital to print mix within territory by strategically employing; Custom Content, Globe Response, Data Analytics, High Impact Units, and more.
  • Together with ad operations monitor campaign performance, delivering timely insights and optimization strategies to deliver on client KPI’s
  • Maintain and grow direct client relationships from Marketing Specialists to Senior Leadership and Business Owners.
  • Nurture and develop relationships with agency partners and PR Firms where applicable.
  • Collaborate with a cross-functional team to develop strategic solutions and deliver winning proposals that meet and exceed client needs and expectations
  • Utilize Special Reports and Projects to scale revenue while providing entry level solutions to grow new and existing business
  • Employ consultative sales approach to uncover client needs and insights to inform your solutions to deliver optimal business outcomes for your clients.
  • Manage and grow priority categories: Retail, Real Estate, Travel and A&E.


Qualifications


  • Excellent presentation skills
  • High proficiency in business development, and developing leads into sales
  • Exceptional customer relationship skills
  • Business to Business and Business to Consumer fluency
  • Strong communication and interpersonal skills, including engaging with clients in a variety of setting from virtual and in-person meetings, to thought leadership events and client entertainment
  • Microsoft Office capability with proficiency in Excel and PowerPoint skills
  • Post Secondary Degree / Diploma in related field, or relevant professional experience in Advertising, Marketing, PR, Media Sales
  • Ability to discern when to bring business specialists into client conversation Ie: Content Studio, Media Strategy, Data Analytics. .
  • Demonstrates strong collaboration skills with key internal stakeholders Ability to effectively meet client needs


SALARY: Commensurate with qualifications and experience


Why Choose The Globe


The Globe’s mission is to deliver essential content – news, information, analysis and insights – for aspiring individuals and strong communities. The Globe is committed to providing a respectful and inclusive workplace that upholds our values of integrity, collaboration, innovation and accountability.


As Canada’s most respected media brand The Globe is dedicated to making a difference to Canada and you can make a difference by working with us.


We Offer


  • Hybrid work environment that promotes work-life balance
  • Defined benefit pension plan
  • Competitive compensation to ensure we hire, retain and reward team members
  • Home office reimbursement program
  • Competitive health and dental benefits
  • Employee and family assistance program
  • Annual wellness subsidy
  • On-site chiropractor and registered massage therapist
  • Generous vacation and flexible work arrangements
  • Parental leave top-up
  • Education assistance for external training courses
  • Free digital subscription to globeandmail.com and 40% off other Globe products


Supporting Your Growth


  • We are committed to creating equitable opportunities for all employees, to enable everyone to reach their full potential. This commitment is embedded in our strategic plan and core values.
  • There are lateral and upward advancement opportunities for rewarding and developing careers.
  • We believe in mentorship and collaborative peer-to-peer learning and have both formal and informal programs in place to encourage knowledge-sharing.
  • We support continuing education and provide both internal and external opportunities for training and development.


Vaccination Policy


All offers of employment with The Globe and Mail are conditional upon the candidate being Fully Vaccinated. To be Fully Vaccinated is defined as someone who has received the full series of a vaccine or a combination of vaccines accepted by the Government of Canada (currently Pfizer, Moderna, AstraZeneca, Janssen) and has received the last dose at least 14 days prior to their start date. To prove they are Fully Vaccinated, all new hires will be required to provide evidence by emailing a copy of their vaccine dose administration receipt(s) to Human Resources prior to their start date. Those seeking exemption based on one or more of the protected grounds in the Human Rights Code will need to provide their request for accommodation to Human Resources for approval. If the accommodation request is not approved and the candidate is not Fully Vaccinated, any offer of employment will be revoked.


THE GLOBE AND MAIL IS DEDICATED TO DIVERSITY AND INCLUSION IN THE WORKPLACE


The Globe and Mail is committed to fostering an inclusive, accessible work environment, where all employees feel valued, respected and supported. We believe this strengthens our business and our journalism. We welcome and encourage applications from individuals from all groups, regardless of race, ethnicity, culture, gender, sexual orientation, religion, socio-economic status, age, and physical ability. As required by the Federal Contractors Program, The Globe also tracks the proportion of staff in the four Employment Equity categories (Women, Aboriginal Peoples, Persons with Disabilities, and Members of Visible Minorities) to ensure we are reflecting the areas in which we work.


The Globe and Mail offers accommodation for applicants with disabilities as part of its recruitment process. If you are contacted to arrange for an interview, please advise us if you require an accommodation.