Media Plannning & Strategy Associate

Role Description

Other. is seeking a full-time Media Planner to join our team as soon as availability allows.

Other. is raising the bar in the Canadian advertising industry, setting a new standard for accountability, transparency, and opportunity for the people on our team and the clients that we serve.

We are a privately owned Toronto-based team of 40, led by a small leadership group with backgrounds from large advertising agency networks. Having been appointed to the Globe & Mail's list of Canada's Top Growing companies, Other. is experiencing rapid business growth and is in the process of making key strategic hires to support that growth.

Our physical headquarters is located in Toronto's King West neighbourhood, along with another office just steps from Parliament Hill in Ottawa. We operate on a permanent flexible hybrid-working model with essential in-person time currently limited to monthly team meetings or in-person client meetings.

What You’d Be Up To

The Media Planner is a role where you will be actively researching, planning, building sound media strategies & plans to help achieve business objectives. This is largely a role specializing in executing campaigns through mainly digital channels, building relationships with vendors and maximizing the impact of client’s marketing initiatives.

The Work & Your Opportunity To Grow

You will be responsible for supporting the execution of each stage in that process, and ensuring your team has the data, capacity and inputs needed to execute their projects at the highest level. Responsibilities include:

• Contribute to development of media plans for multiple clients including audience profile creation, RFP’ing vendors, and contributing to the development of strategy and tactical development.

• Researching, negotiating & developing strong vendor executions

• Evaluate proposals, coordinate budgets and manage campaign implementation

• Monitoring, tracking and proactively optimizing client campaigns to achieve KPI’s

• Generating & communicating key program insights and actions directly to clients

Who This Role is For

• Someone who has spent 2+ years in a big agency or media vendor environment and is ready to move someplace where they are valued, have better work/life balance and can see the impact of their work.

• You have an extensive knowledge of media channels and key evaluation metrics

• Someone who is good at interpreting data and deriving insights based on your analysis

• Someone who is highly organized and can bring a high level of passion and energy to their internal and external dealings.

• Someone who is ready to lay down roots at one organization and build their career as the company grows.

Things You'd Like About Our Team

• You will be part of an award-winning, Globe & Mail Top Growing Company.

• Competitive compensation bands that are part of a strong total compensation package.

• Top 1% benefit program of similar sized agencies including strong mental health coverage, major dental, annual health spending allowance, and more.

• Permanent flexible hybrid-working model that allows for better work/life balance and control over your time.

• Two great offices in Toronto and Ottawa with access to free coffee, snacks, and wellness rooms with massage chairs and treadmill desks.

• Clear career levels and career review processes that were developed by a modern, industry-leading HR consulting firm, Bright & Early.

• Strong engagement and DEI within the organization. A team that is energetic, highly motivated, and inclusive.