Sr. Analyst, Consumer Insights, Th, Canada

About Restaurant Brands International

Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with more than $35 billion in annual system-wide sales and over 28,000 restaurants in more than 100 countries. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI working towards its goal of improving sustainable outcomes related to its food, the planet, and people and communities.

Our Opportunity

The Consumer Insights Senior Analyst at Tim Hortons is a strategic partner that will help influence the strategies for Canada’s favourite QSR! This role will be dedicated to uncovering and articulating meaningful insights that will grow Canadians’ connection with the brand.

The Consumer Insights Senior Analyst role requires a team-oriented, analytical, and insights-curious individual to support these growing teams in achieving strategic goals!

Principal Accountabilities

• Works with your manager on the development, execution and evaluation of custom research projects and analysis of syndicated studies
• Actively monitors trends and competitive activities happening in the market
• Works with manager to present/communicate results to business partners
• Provides meaningful and actionable recommendations that ensures partners are making informed decisions that will drive the business forward
• Synthesizes information (often from multiple sources) into a simple and compelling story that will engage the audience
• Leads/executes key tracking studies (Brand Health, Ad Tracking, Copy Testing, Product Tracker)
• Builds strong relationships, collaborates and builds communication processes with internal business partners research suppliers and agencies
• Monitor and appropriately escalate roadblocks for quick resolution

The ideal candidate will possess the following skills and qualifications:

• Driven and inquisitive individual who proactively anticipates needs and takes initiative to support the business
• Solid business acumen and communication skills, both written and verbal
• Strong curiosity and passion for the consumer
• Quick learner and problem solver who can adapt to a changing marketplace
• QSR experience an asset
• Effective analytic story-telling through presentation of insights in a clear, coherent, and compelling format
• Strong multi-tasker who can work independently and in a team environment
• Advanced PowerPoint and Excel skills
• Detail-orientated with solid organizational and time management skills
• 1-2 years experience in a consumer insights position, from the client or supplier side (client-side experience is an asset)
• Strong data analysis skills

Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.

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