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Digital And Social Content Producer
Company | Wahi |
Address | Toronto, Ontario, Canada |
Employment type | FULL_TIME |
Salary | |
Category | Transportation, Logistics, Supply Chain and Storage |
Expires | 2023-07-06 |
Posted at | 11 months ago |
About Us
- Stay up-to-date with industry news, trends, and digital and social media innovations in the real estate and prop-tech space
- Collaborate with the product team to conceptualize and execute cross-platform content strategies that showcase the value and benefits of our prop-tech solutions
- Contribute to the daily posting and moderation of content on various social media platforms
- Produce and package digital assets, while assisting in the development of social media templates and creative materials, include but not limited to videos, podcasts, infographics, carousels… etc
- Monitor metrics and key performance indicators (KPIs) to evaluate the success of content initiatives and make data-driven decisions
- Conduct and host interviews and collaborate with real estate professionals to produce captivating digital content, focusing on platforms like Instagram, YouTube, and podcasts
- Fulfill other duties as assigned by the Head of Marketing
- Craft compelling and effective copy that effectively communicates with our target audience
- Develop highly engaging social content that promotes our prop-tech solutions and services across platforms, such as YouTube and Instagram, to drive engagement and brand awareness
- Ensure timely and accurate content delivery while maintaining the brand voice and tone across all platforms
- Lead brainstorming sessions to generate creative ideas and develop comprehensive content plans and presentations
- Write and publish relevant web content as needed to support our prop-tech initiatives
- Positive, proactive, and collaborative team player
- Portfolio or examples showcasing previous social content production experience
- Experience leveraging social media analytics platforms to inform content strategy
- Minimum of 2 years of experience as a social media producer/editor, with a proven track record in digital storytelling and audience growth
- Proficiency in technical tools such as Photoshop, Canva, video editing software, and video and podcast production skills
- Genuine interest in real estate and the prop-tech industry, staying informed about the latest trends, news, and discussions
- Strong attention to detail and commitment to maintaining high content standards
- Expert knowledge of major social media platforms, including TikTok, Instagram, YouTube, Twitter, and Facebook, with a strong understanding of their best practices and algorithms
- Demonstrated ability to approach real estate news and content with a critical and analytical mindset
- Degree/Diploma in Communications, Marketing, Public Relations, or a related field
- Excellent written and verbal communication skills
- Ability to manage multiple projects simultaneously in a fast-paced environment, demonstrating creativity and meeting challenging timelines
- Knowledge of content management systems
- Photography/videography skills
- Prior knowledge or experience in the real estate industry is an asset
- Experience with social media measurement, listening, and analytics tools, including familiarity with key performance indicators (KPIs) and industry benchmarks
- Competitive Salary
- Hybrid Work Environment
- Paid Vacation
- Health Benefits Package from Day 1
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