Brand Experience Manager - Adidas

ROLE: BRAND EXPERIENCE MANAGER – adidas

LOCATION: GREATER VANCOUVER AREA (IN-FIELD)

COMPANY OVERVIEW

Salt XC is an agency driven by the philosophy of Experiential Commerce™. Our unique framework for designing better consumer experiences that earn attention and drive action. We take an integrated approach that connects your consumer’s online and offline experiences through data, media and the memorable moments that drive brand transactions.

ROLE OVERVIEW

The position of Brand Experience Manager for TERREX, adidas' outdoor category brand, offers an exciting opportunity for individuals seeking growth directly within the adidas organization and a rewarding sales and marketing role. As the Brand Experience Manager, you will be immersed in the field, embracing a grassroots approach, and showcasing your entrepreneurial spirit.

Success in this role hinges on your proactive nature, as you will be responsible for identifying brand opportunities, events, and initiatives while seeking guidance from your manager. While reporting to the adidas manager in the US, you will provide support to the Terrex Kitsilano store team through local activations and community engagement initiatives. Your primary objective will be to manage efforts in the market, driving brand advocacy within your region. As the Brand Experience Manager, you will be provided with a brand vehicle and a monthly allowance to drive these results in your market.

If you currently reside and work in the Greater Vancouver Area and possess a genuine passion for outdoor activities like hiking, skiing, biking, and running, this opportunity could be your dream job!

RESPONSIBILITIES

• Develop and execute grassroots and events marketing initiatives in accordance with best practices as defined by Salt and the adidas outdoor internal teams

• Engage with customers in real time to promote the culture of the adidas Five Ten and TERREX brands

• Identify and pitch creative opportunities to generate brand awareness and advocacy through events, community engagement and brand activation tactics for adidas Five Ten and TERREX with the Pacific Northwest region

• Establish and manage relationships with relevant gyms (climbing, etc.), retailers, communities, and organizations to drive brand affinity for both the Five Ten and TERREX brands

• Own relationship with key specialty accounts as the go-to product expert

• Support other Brand Experience Reps and the internal adidas Five Ten and TERREX team with event activation as needed

• Become a product expert in all things Five Ten and adidas Terrex as well as maintaining knowledge of competitor brands and products within the outdoor space

• Partner with the sales team to manage point of sales and meet sales KPI’s as determined by internal team

• Responsible for client-facing reports and presentations including tour insights marketing data, sales and all event recaps delivered in a timely manner

• Deliver monthly event and community recap decks with topline data, feedback and insight for internal adidas team

• Ability to travel up to 80% of the time

EXPERIENCE & SKILLS

• Minimum of 3 years related experience and/or schooling/training in marketing and/or event activation

• Valid driver’s license and ability to drive long distances

• Able to lift heavy objects over 10 pounds

• Ability to exercise independent judgement and decision-making skills

• Existing knowledge and passion for outdoor sports, culture, and the broader industry surrounding it

• Strong interpersonal/communication skills

• Proficiency in Microsoft Office applications (Excel, PowerPoint, Word, and Outlook)

• Outdoor Industry experience a plus

• Must reside in Greater Vancouver Area

SALT’S VALUES

• Salt of the Earth: We aspire to be good people. People who are humble, hardworking, honest and kind to one another. People who are fun to work with, who trust and are respectful of each other.

• Do What's Right: We don’t believe in taking shortcuts. We believe in doing what is right, not what is easy or expected.

• Earn It: We believe in rolling up our sleeves and not being afraid of hard work. We want to earn the respect of others, the results we deliver and the praise we receive.

• Make things Better: We aspire to leave things better than we found them and are always looking for a better way. Great ideas come from anywhere, they come from being curious, passionate, solutions-oriented people who care deeply about what we do.

• Seek Different Perspectives: We believe in embracing difference; the perspective it brings, how it challenges us, how it spurs creativity, and its ability to make us better.

SaltXC is committed to Equal Employment Opportunity and to attracting and retaining the most qualified employees regardless of race, national origin, religion, sexual orientation, gender,ageor disability.