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Brand Manager Jobs
Company | Westland Insurance Group Ltd. |
Address | Surrey, British Columbia, Canada |
Employment type | FULL_TIME |
Salary | |
Category | Human Resources Services |
Expires | 2023-05-19 |
Posted at | 1 year ago |
Head Office (Surrey), BC, 9850 King George Blvd #1500, Surrey, British Columbia, Canada
Why We'll Love You
Once Here, You'll
You belong here
We strive to be much more than a great place to work. Here, you join a collective of incredibly vibrant, purpose driven, and open-minded people. Every day, Westland proves that building a great business means taking care of communities, clients, and each other with equal commitment. You will be supported and respected for who you are and for the voice you add to the conversation.At Westland, you will feel the power of community. Westland Insurance Ltd. is an inclusive organization that values diversity in its workforce. We listen, champion equity and diversity, and create safe welcoming spaces where everyone has a voice and is free to be themselves. Westland Insurance Ltd. encourages applications from all qualified individuals and will accommodate applicants' disability-related needs, up to the point of undue hardship, throughout all stages of the recruitment and selection process.If you require a disability-related accommodation in order to participate in the recruitment process, please contact the recruitment team by email at [email protected]
Other details
- Virtual Req #1908Monday, April 17, 2023 We're searching for a Brand Manager in Alberta. Are you searching for new possibilities?
- An open, flexible and welcoming workplace.
- Plenty of opportunities to grow and learn.
- Autonomy to own your own success.
- Total rewards program that takes care of your financial, physical, and mental health.
- Amplifying Communities, a program to support causes that matter most to our employees.
Why We'll Love You
- Bachelor's degree in marketing or related discipline.
- 5+ years in a hands-on brand or marketing role.
- Highly collaborative, able to partner with sales leaders to drive aligned and effective sales and marketing initiatives.
- Strategically minded, as well as a master of execution.
- Strong attention to detail and keen focus on quality.
- Exceptional copywriting skills, both externally when developing copy for email, web, paid and print; and internally when building business cases and playbooks.
- Excellent organizational skills and the ability to juggle multiple priorities.
- Knowledge of InDesign and Photoshop preferred.
- Knowledge of WordPress preferred.
- Experience in social preferred.
Once Here, You'll
- Review the current brand and marketing strategy and methods, evaluate and measure overall effectiveness, and make recommendations for improvement.
- Identify, plan and execute on high-impact sponsorships and local advertising initiatives, including attending events and activations where necessary.
- Manage the province's marketing budget, including tracking, monitoring, and approving marketing expenses relative to budget allowance.
- Build strong relationships with local sales leaders, including branch managers, regional sales managers, and commercial managers.
- Oversee and coordinate rebranding activities for mergers & acquisitions.
- Maintain brand integrity and consistent messaging through external facing mediums such as in-branch, local advertising, website and social media.
- Work alongside Westland's digital team to plan and execute demand generation initiatives across the province; as well as with brand managers in other provinces on online and offline national campaigns.
- Work with insurance carriers on co-operative marketing campaigns.
- Measure the effectiveness of marketing programs and identify opportunities and take actions to iterate and improve campaign performance and impact.
- Assist and collaborate with marketing and customer experience on other projects as necessary.
You belong here
We strive to be much more than a great place to work. Here, you join a collective of incredibly vibrant, purpose driven, and open-minded people. Every day, Westland proves that building a great business means taking care of communities, clients, and each other with equal commitment. You will be supported and respected for who you are and for the voice you add to the conversation.At Westland, you will feel the power of community. Westland Insurance Ltd. is an inclusive organization that values diversity in its workforce. We listen, champion equity and diversity, and create safe welcoming spaces where everyone has a voice and is free to be themselves. Westland Insurance Ltd. encourages applications from all qualified individuals and will accommodate applicants' disability-related needs, up to the point of undue hardship, throughout all stages of the recruitment and selection process.If you require a disability-related accommodation in order to participate in the recruitment process, please contact the recruitment team by email at [email protected]
Other details
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