Social Content Coordinator (Part-Time)

Company Description

At Maple Leaf Sports & Entertainment Partnership (MLSE), we are committed to creating an inclusive workplace that is representative of our community and where all employees feel they belong and can reach their full potential. We are Canada’s preeminent leader in delivering top quality sport and entertainment experiences and one of North America’s leading providers of exceptional fan experiences. We are the parent company of the National Hockey League’s Toronto Maple Leafs, the National Basketball Association’s Toronto Raptors, Major League Soccer’s Toronto FC, the Canadian Football League’s Toronto Argonauts and development teams with the Toronto Marlies (American Hockey League), Raptors 905 (NBA G League), Toronto FC II (MLS NEXT Pro League) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League.

MLSE owns and/or operates all the venues our teams play and train in, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground, and OVO Athletic Centre. We also provide fans in Toronto with incredible live music and entertainment events, as well as exceptional culinary experiences through our restaurants (e11even and RS) and clubs (Hot Stove Club, ScotiaClub and Platinum Club). Through MLSE Foundation, we have invested more than $45 million into Ontario communities since 2009 and with MLSE LaunchPad, we provide a place where youth facing barriers use sport to recognize and reach their potential.

We achieve all of this through our Common Purpose - to unite and empower our employees to create extraordinary moments for our fans and each other. Come be a part of the team.

The Digital Content Department oversees all owned Team channels (social, web, app) across all major league and development sports Teams. Working alongside our Brand team, the digital team leads the social voice of our Teams, speaking to millions every day. We strive to deliver content with a purpose, formatted for each channel, and continually optimized. We seek opportunities to grow our fan base and find new and innovative ways to distribute our content.

The Social Content Coordinator role reports directly to the Digital Content Strategy Manager and is passionate about delivering timely content to fans and telling our team stories across social media. MLSE is looking to fill one role at this time, this role will work 32 hours a week, comprising of four 8-hour shifts. These shifts may involve evenings and weekends. The roles will work across the hockey, basketball, soccer, and football.

The Social Content Coordinator will be writing, scheduling, publishing, and distributing content regularly on behalf of the team as well as directly interacting with our ever-growing fan base. This position will be responsible for ensuring many of our business needs are published on time from our team channels. The right candidate lives and breathes the social media best practices, knowing specs, algorithms, and optimization.

Responsibilities

• Manage and publish across multiple team accounts including Twitter, Instagram, Facebook, TikTok
• Social copywriting for brand and partnership content being published from our team accounts, with the ability to write in multiple brand voices
• Comfortable in the backend of a CMS for light website management
• Intaking assets to be published across our team accounts and ensuring quality control is in place
• Opportunity to grow into managing game day publishing for development teams
• Manage the social media content calendar across multiple brands
• Detailed understanding of social media specs and communicating those best practices to relevant stakeholders and holding yourself accountable to the same specs when conducting quality control

Qualifications

Note: Before reviewing the qualifications listed below, we want you to know that we understand you may not meet all the qualifications described and have other relevant expertise and experience. We invite you to please share this with us in the "Message to the Hiring Manager" section of our online application

• Proven experience managing and publishing for a social media branded account
• Strong organization skills with the ability to manage a social media content calendar
• Proficient in Social Media Publishing Tools such as Facebook Business Manager, Creator Studio, Social Bakers, Twitter and TikTok
• Ability to perform well under pressure and lead a large team through Team and brand moments throughout the season
• Strong sense of discretion, confidentiality, and tact at all times.
• Self-directed and able to work independently, while also flourishing in a fast-paced collaborative team environment

Additional Information

Apply by: August 23, 2023

We thank all applicants for their interest, however, only those selected for an interview will be contacted.

At MLSE, we are committed to building an equitable, diverse and inclusive organization. We are an equal opportunity employer and we do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. MLSE will provide reasonable accommodation for qualified individuals with disabilities in the job application process. If you have difficulty using our online application system and you need an accommodation due to a disability, please email [email protected]. Please note this email is only for accommodation requests. Resumes sent to this email address will not be considered.