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Product Brand Manager Ii (Canada)
Company | McCormick & Company |
Address | Mississauga, Ontario, Canada |
Employment type | FULL_TIME |
Salary | |
Category | Food and Beverage Services,Food and Beverage Manufacturing,Manufacturing |
Expires | 2023-07-02 |
Posted at | 11 months ago |
McCormick Canada continues its long track record of growth and is a respected leader in the spice, seasoning, flavouring and specialty food industry. Our consumer products division serves retail grocery customers and emerging channels with Club House, Billy Bee and McCormick products, while our Custom Flavour Solutions division serves food service distributors and other respected food manufacturers across Canada. McCormick Canada is part of the world leader in spice and seasonings, McCormick & Company Inc.
- Lead cross-functional teams to commercialize new products, and support category renovation initiatives inclusive of PLP sustainability project
- Develop and manage interns and mentor others as applicable
- Exercise discretion regarding strategic recommendations, data and sources, analytic conclusions, and financial recommendations.
- Develop shelf-back shopper strategy that drives category productivity across base business items and proposed innovation items
- Work closely with Marketing Insights team to develop breakthrough ideas that deliver on defined business objective and manage initiative learning plans to ensure connectivity to consumer needs.
- Support the creation and execution of a 5yr product pipeline, ensuring pipeline initiatives enable successful financial sufficiency and support equity choices for the brand/category
- Support leadership in LTP development and annual plans
- Identify and prioritize growth initiatives based on consumer, category, and white space analysis.
- Lead projects that meet initiative targets for sales and margin. Identify multi-year cost saving opportunities to enhance new item margin over time.
- Lead new product business case development, financial forecasting, supply chain, pricing, P&L structure and recommended in-market execution.
- Deep understanding of the industry sector and competitive landscape across multiple segments
- Strong project leadership experience with demonstrated success in managing multiple projects and P&L’s
- Developed communication and diplomacy skills required to guide, influence, and convince others (internal and external)
- Expertise in syndicated databases, market research, business and brand planning, advertising, finance, promotional activities and consumer communications
- Minimum 5 years of marketing and/or sales experience
- Filters, prioritizes, analyzes and validates potential complex and dynamic material
- Excellent analytical skills as well as evaluative judgment based on the analysis of factual and qualitative information in complicated or novel situations
- In-depth understanding of how own area integrates with other Marketing areas and with other functional areas such as Sales, Finance and Supply Chain
- Bachelors Degree in Marketing, or related field required
- Demonstrated significant and relevant skills and results in consumer packaged goods
- Sound understanding of concepts, principles and practices in Marketing (functional expert) and a working knowledge of practices in other areas including Sales, Finance and Supply Chain
- Strong cross-functional strategic leadership, communication and teamwork skills
- MBA
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