Principal, Experience Strategist Jobs

In the role of Principal, Experience Strategist at Havas CX, you will have a unique opportunity to help our clients at various stages of digital transformation initiatives. The ideal candidate will be able to drive strategy of digital projects with a shared lens between customer centricity and business objectives. You will help our clients develop big picture vison for their business across all aspects of digital touchpoints. You will work in a fast paced, technology and innovation driven environment, on a mix of clients and verticals.

Responsibilities:

Discovery and research

• Plan and facilitate qualitative research with end users and summarize research in user profiles, personas, or other relevant documentation
• Understand our client’s business context, goals and incorporate client’s unique requirements into strategy deliverables
• Drive client collaboration by leading workshops (in person or virtually)
• Gather information on our client’s business context, process and competitive to identify whitespace opportunities
• Understand and develop customer journey maps and service workflows across all channels to uncover better ways to acquire, retain and service customers

Experience strategy

• Create sketches, storyboards, wireframes and/or high-level sitemaps to communicate an aspirational vision to the client
• Lead ideation and development of user-centric solutions, meeting client-identified business objectives
• Create digital/experience transformation strategies across variety of clients and verticals (with focus on digital commerce, telco, financial services, and loyalty)
• Develop strategic roadmaps to help visualize execution plans for experience and technology rollouts
• Leverage data in solutioning process - consume and synthesize data to derive solution insights (from client data and research data)

Leadership

• Communicate complex digital solution concepts to non-technical audiences
• Lead client engagements (or as part of team) across variety of clients and industry verticals
• Be a thought leader on technology trends on projects as well as throughout organization internally as a digital SME
• Maintain stewardship of vision throughout project delivery
• Lead collaboration with client teams and help develop client capabilities
• Contribute to estimating and proposal process
• Establish relationships with senior client stakeholders

About you

You have real interest in all aspects of digital, from transformation through customer experience lens to MarTech and technology. You like to dig into a problem, are undaunted by ambiguity, and have a passion for innovative solutions. This calls for a good balance of analytical skill, strategic thinking, and creativity.

You like to take ownership of a project and leadership in a group. You need empathy too: knowing how to listen and speak, to users, clients and to your team. Data sense and analytical skills are critical: qualitative and quantitative, it’s all about rationale-based thinking.

Moreover, you want to be a mentor to other team members and lead a team of various cross-functional contributors. Beyond project execution, you have experience managing a team, supporting their work and managing their performance in a formal role.

You have excellent organizational abilities, superior communication and presentation skills, both verbal and written, strong problem-solving skills in a technical environment, attention to detail, and the ability to work on multiple projects at the same time.

For you creating a deck is not boring, but rather an opportunity to tell a compelling story – whether for the audience you are presenting to or someone who might be reading it months later.

Your background should include:

Agency or consulting experience

• Direct experience working with a multi-disciplinary team (including mix of agency, client and 3rd party vendors)
• User experience design background preferred
• 7+ years of experience in a strategy role in consulting (digital focus) or digital agencies, ideally with a portfolio of work to reflect this experience
• Post-secondary education or equivalent work experience

Strategy projects in following areas:

• Customer Experience Strategy
• Complex, multi-touchpoint digital solutions
• Digital Transformation
• Product Strategy
• ECommerce

Familiarity and experience with following activities and deliverables:

• Strategic roadmaps
• Experience research and Customer Journey maps
• Requirements gathering
• Workshop planning & facilitation
• Content strategy
• Developing digital ecosystems
• Conversion optimization
• Segment research and persona development

Familiarity and comfort with client management and business development:

• Identify opportunities for new engagements as part of project delivery
• Leading a project portfolio from perspective of strategy and client communication
• Managing client relationships
• Experience leading teams and understanding of project management in an asset

The Havas Team

The Experience Strategist will be part of a multidisciplinary team of experience strategists who like to collaborate and share ideas. Our Strategy and UX practices are very closely integrated and play a role from the business development phase and all the way through project delivery and post-launch program-level work. We are all about rallying to a common cause: shaping and making experiences that informs and moves people. We envision and design stuff, and make sure it can be built (too many strategy documents are dying a slow death somewhere in the cloud…), so frequently we build it ourselves. Located in the King and Bathurst neighbourhood (when not at home), we are focused on Canadian with a sprinkling of international clients. We are a part of Havas CX network, which in turn is a part of a global Havas family of companies. Our work environment is informal, fast-paced and friendly.

If you see yourself in this job description and you are interested in an opportunity to work and learning an entrepreneurial and agile environment, then please get in touch.

Havas Group

Havas Group is one of the world’s largest global communications groups. Founded in 1835 in Paris, the Group now employs 20, 000 people in over 100 countries, and is one of the world’s largest global communications groups. The agency is built on an integrated structure, including 45 “Havas Villages” around the world that combine digital, creative and media capabilities and teams under one roof to best meet our clients’ needs. Havas is committed to being the world’s best company at creating meaningful connections between people and brands through creativity, media and innovation.

Havas Canada is an equal opportunity employer committed to the inclusion and accommodation of all individuals. We do not discriminate on the basis of race, colour, religion, sex, national origins, age, sexual orientation, disability or any other characteristic protected by applicable laws. Selection decisions are solely based on job-related factors. If you require accommodation during the interview process, please let us know.

Our Perks

At Havas Canada our people come first which is why we offer a comprehensive total rewards package including:

• Summer Bonus Days Off and December Holiday Office Closure
• RRSP Matching Plan
• Centralized Downtown Office
• Dedicated Culture Committee & Diversity Team
• Flexible Hybrid Working Model
• Physical & Mental Health Benefits
• Paid Parental Top-Up Policy
• Growth Opportunities & Employer-Paid Professional Development

Health & Safety at Havas Canada

Havas Canada is committed to creating a safe and healthy environment for our employees, customers and community. As part of this commitment, we require all employees to be fully vaccinated for COVID-19 or qualify for an exemption.