Content Strategist (Social) Jobs

We Are Social is a global, socially-led creative agency who delivers world-class creative ideas with forward-thinking brands. We use cultural insights to create connections between people and brands, we call this social thinking. With an international team of over 1300 people across 19 offices, we’re on a mission to put social thinking at the centre of marketing.
As more marketing budgets flow out of traditional broadcast and into digital content, we have the opportunity to help brands make a big impact.
Do you love culture, social media and communities? Do you have a passion for crafting brand narratives?
We’re looking for a proactive Content Strategist, who is a social specialist, to deliver engaging, narrative-driven content across a variety of brands.
You will be excellent at identifying and crafting stories for multiple clients, creating strategically sound publishing plans and toolkits, and overseeing the community management for multiple brands, as well as oversee, proof, and edit the work of direct line reports.
Can you connect what is published today to a brand’s success a year from now? We stan. Can you inspire writers and community managers to hone their craft? Love. Do you have unique ideas that will bring a fresh POV to our team? HELLO.
You’ll have the opportunity to work closely with our strategy, creative and design teams to deliver unbeatable content in a vibrant and collaborative environment.
You’ll have a good knowledge of culture and be quick off the mark when it comes to social platform developments as well as proactively identify opportunities for brands. You’re able to spot a good angle a mile off and stay on top of the social landscape.
In this role, you will have the opportunity to work with some of the world’s biggest brands, the opportunity to test yourself each day, and the opportunity to create career-defining work and ideas worth talking about.
Main Responsibilities

• Building and maintaining strong client relationships
• Pitching for new business and workshopping content ideas with existing clients
• Overseeing the day-to-day community management of writers, pushing them to look for proactive ways to grow accounts and drive fame for brands
• Guardianship of clients’ tone of voice and the quality of content output
• Attending and present in client-facing meetings when required
• Producing strategically sound thinking from content pillars, content strategies and content laydowns for multiple brands as well as overseeing the day-to-day planning, creation and delivery of content
• Proactively identifying opportunities to expand your client’s social presence
• Overseeing, subbing, proofing, editing, and signing off best-in-class content by writers both on your team and other teams too

What are we looking for?

• Confidence in attending and presenting in client-facing meetings
• High level of proactivity
• Experience of measuring the impact of work post-publication
• A flair for storytelling across multiple social platforms
• Flexibility to work in a reactive way and the ability to work well under pressure to tight deadlines
• In depth knowledge of how to use analytics and data to inform content creation
• A minimum of five years’ experience with a proven content strategy, publishing, journalism and/or marketing background. Three years experience working within social is preferred.
• Flawless editing and proofing skills
• Demonstrable experience of crafting publishing plans and toolkits for a variety of brands
• Strong sub-editing skills
• Deep platform knowledge and understanding of the ever-changing social content best practices on each.
• Experience working within a creative agency

Why should you join our team?

• Summer hours
• Optional sabbaticals after 3 and 5 years
• We live and breathe social - our global social network connects you to 900+ like-minded professionals around the world
• Long Service Awards - at 3, 5 & 10 years
• Coffee, snacks and free breakfast on Mondays (when we’re in the office!)
• Commitment to diversity and inclusion and mental health through our program of commitments
• Access to the Bluefocus International network, with 10+ companies operating in our Liberty Village campus, providing growth and learning opportunities

About We Are Social
We Are Social. We are a global agency. We deliver world-class creative ideas with forward-thinking brands. We connect people and brands in meaningful ways by creating ideas people like and share. We call this social thinking.
With an international team of over 850 and offices in Toronto, New York, Madrid, London, Paris, Milan, Munich, Berlin, Dubai, Singapore, Hong Kong, Shanghai, Beijing, Tokyo and Sydney, our mission is to put social thinking at the centre of marketing.
We work with clients including Adidas, Samsung, Intuit, Activision, Truss Beverages, Google, Audi on global, regional and local projects.
Creating meaningful work means embracing different perspectives. We are an equal opportunity employer and do not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation. Not only are these provisions protected by provincial and federal law, embracing difference is what makes 'agency name' what it is—and we wouldn’t have it any other way. We pride ourselves on our inclusive and accessible workplace. If you need any accommodations during the interview process to make it work for you, let us know.