Content Strategist, Gt.school (Remote) - $100,000/Year Usd

Crossover is the world's #1 source of full-time remote jobs. Our clients offer top-tier pay for top-tier talent. We're recruiting this role for our client, gt.school. Have you got what it takes?

Are you a copywriting wizard yearning to make magic with AI in the realm of EdTech? If so, listen up! gt.school seeks an AI-First content writer who's ready to change the game.

At gt.school, we're reinventing education with a blend of bold ideas and advanced technology. We're in the process of developing an engaging, TikTok-style learning platform. This role isn't just about writing—it's about shaping and directing AI tools to create high-quality marketing content that aligns with our brand and mission.

The right candidate will work alongside AI, serving as a critical reviewer and editor of AI-generated content. You'll assess drafts from the AI, provide targeted feedback, and adjust AI prompts to ensure the output is perfectly attuned to our brand voice, industry best practices, and core messaging. This is not about personally tweaking and refining AI-created content but guiding the AI to make necessary improvements, optimizing the synergy of human insight and AI execution to create compelling narratives.

If you're intrigued by the intersection of human creativity, AI technology, and education, and love the idea of using AI to produce content that resonates, gt.school is where you belong.

What You Will Be Doing

• Scrutinizing and refining AI-generated drafts to create high-quality marketing content
• Ensuring alignment with brand inputs and industry best practices within all written outputs
• Utilizing advanced AI tools to generate initial drafts of various marketing content
• Collaborating with stakeholders to effectively translate core ideas into a compelling brand narrative
• Keeping track of and iterating the AI prompts for continuous improvement

What You Won’t Be Doing

• Working in isolation, our process is collaborative with interaction between various departments
• Creating content without a strategy, all content produced is in line with our goals and marketing objectives
• Adhering strictly to traditional methods of content creation as we value the amalgamation of human creativity and AI
• Producing long-form, narrative-style marketing content as our focus is on succinct, high-impact content

Content Strategist Key Responsibilities

Critically review AI-generated content and adjust AI prompts to ensure the output aligns with our brand voice, industry best practices, and core messaging.

Basic Requirements

• Familiarity with generative AI or experience using it to assist content creation
• 3+ years of experience creating written content for online audiences as a writer, blogger, copywriter, content marketer, or similar
• Strong writing skills with the ability to craft a variety of content types (blogs, whitepapers, social media posts, webpages, tweets, etc.)

About Gt.school

gt.school is a stealth EdTech startup in Austin, Texas, the center of educational innovation in the US. Our unique approach leverages 50+ years of learning science, cutting-edge data analytics and high-performance life skills coaching. In doing so, we can help students learn 5x faster and unlock their full potential in both academics and in life. We are a remote-first company that hires globally via Crossover.

There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!

Working with Crossover

This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover. The compensation level for this role is $50 USD/hour, which equates to $100,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.

What to expect next:

• You will receive an email with a link to start your self-paced, online job application.
• Our hiring platform will guide you through a series of online “screening” assessments to check for basic job fit, job-related skills, and finally a few real-world job-specific assignments.

Important! If you do not receive an email from us:

• First, emails may take up to 15 minutes to send, refresh and check again.
• If all else fails, just reset your password by visiting https://www.crossover.com/auth/password-recovery if you already applied using LinkedIn EasyApply.
• Second, check your spam and junk folders for an email from Crossover.com, mark as “Not Spam” since you will receive other emails as well.
• Third, we will send to whatever email account you indicated on the Apply form - by default, that is the email address you use as your LinkedIn username and it might be different than the one you have already checked.

Crossover Job Code: LJ-5100-CA-Toronto-ContentStrateg