Partner, Web-Canada (12 Months Consultant)

About Mastercard Foundation

Mastercard Foundation seeks a world where everyone has the opportunity to learn and prosper. Through its Young Africa Works strategy and Canadian EleV program, the Foundation works with partners to ensure that millions of young people, especially young women, access quality education, financial services, and dignified work. Mastercard Foundation was established in 2006 through the generosity of Mastercard when it became a public company. The Foundation is independent with its own Board of Directors and CEO.

THE WORK AT THE FOUNDATION

We are currently in an exciting period at the Mastercard Foundation as we intensify the implementation of the Young Africa Works strategy, aiming to empower 30 million young people throughout Africa to access dignified and fulfilling employment.

To ensure the Foundation's accessibility to our partners and program participants, we have established offices in Rwanda, Kenya, Ghana, Senegal, Ethiopia, Nigeria, and Uganda. These offices provide strong in-country support for the implementation of Young Africa Works. We collaborate with governments, the private sector, educators, and other funders to enhance the quality of education and vocational training, equip young individuals with the necessary skills for the workforce, expand access to financial services for entrepreneurs and small businesses, and facilitate connections between job seekers and meaningful employment opportunities.

Our values serve as our guiding principles, transcending and surpassing all other considerations. We wholeheartedly encourage you to bring your bold ideas, curiosity, and expertise to your work.

UNDERSTANDING CANADA PROGRAMS AT THE FOUNDATION

The Foundation has begun working within Canada in partnership with Indigenous communities and post-secondary institutions to listen, learn, and best understand how we can act in meaningful ways. The EleV strategy was co-created with Indigenous communities, young people, and partners to enable 30,000 Indigenous youth to complete their education and transition to dignified work aligned with their values and aspirations.

As reflected in Canada’s Truth and Reconciliation Commission Calls to Action, education is a key driver of improved socio-economic well-being. Through building partnerships with Indigenous communities, we look to expand our initiative ultimately helping to support a generation of transformative Indigenous young leaders who will be change agents within their communities. We believe that by setting a bold target, we will encourage engagement across sectors and create momentum that will elevate the strengths and opportunities of Indigenous youth. In keeping with our approach, Indigenous communities and young people will be the drivers of this transformation. The program will promote innovations to address longer-term systemic change to achieve economic prosperity and social well-being within Indigenous communities.

The EleV team oversees current and emerging partnerships related to Indigenous education. Consistent with our overall vision and Youth Africa Works strategy, we will share learnings and opportunities to connect across the work of the Foundation. While operating in distinct contexts, the centrality of youth voice and vision, affirmation of culture and identity, and priority to enhance community capacity for self-determination are common threads upon which our work is strengthened and reinforced.

If you are an experienced Website Manager looking to increase your impact, read on!

THE OPPORTUNITY

Reporting to the Lead, Digital, the Consultant Partner, Web will lead the maintenance and content development of the Foundation’s website and microsites. They will work to grow engagement and continually improve the digital user experience. This role will also include co-managing the development of a new content management system and content migration.

WAYS YOU CAN CONTRIBUTE

Oversee the day-to-day operation of the Foundation's corporate website, including content updates:

• Utilize multiple content formats considering purpose and audience for reach,
• Manage agency relationships related to the website.
• Continually work to improve our website experience by reviewing key pages and hubs and creating innovative solutions,
• Develop and execute the website strategy and roadmap for the Foundation's website,
• Actively engage programs and country teams to submit content for production,
• Manage the creation of the website initiatives,
• Maintain an efficient content creation and curation process,
• Edit content for clarity, conciseness, and digital delivery,
• Oversee the maintenance of microsites and provide recommendations,
• Align and interact with key internal and external stakeholders to gather input and develop content,
• Develop the content calendar and maintain it with the contribution from the relevant teams,
• Develop creative packages of content that speak to our various target markets and campaigns and align with the voice and tone of the Foundation,
• Ensure consistency of the Foundation's branding and editorial standards,

Work to drive traffic and conversion:

• Create regular reports that provide a thorough analysis of data, key learnings, and recommendations/action plans,
• Monitor website metrics and create and execute data-driven strategies,
• Utilize multiple tools and platforms to provide in-depth analysis of our website.
• Establish metrics and benchmarks to measure the effectiveness of content,
• Monitor traffic to the site and create successful campaigns to increase engagement,

Contribute to redesign and launch of the refreshed website with Lead, Digital:

• Assistance in developing web-specific budgets related to platforms and projects,
• Review structure of content and provide recommendations,
• Review prototypes of web components and their effectiveness in the delivery of content, and provide recommendations,
• Work alongside Lead, Digital to develop content structure and taxonomy,
• Assist with the image selection for main pages,
• Attend regular status meetings,
• Oversee the content migration from WordPress to our new content management system,
• Working alongside external agencies, providing feedback on web-specific and microsite work.

Who You Are

• Ability to review projects and establish efficient systems for completion.
• Provide data-driven recommendations to improve user experience, engagement, and acquisition.
• Strong understanding of UX, site architecture, usability, design, SEO.
• Ability to work in a fast-paced environment.
• Critical thinker and creative problem solver who can work well in a team and independently.
• Strong experience in Google Analytics, Heatmaps, Figma, Photoshop, and other tracking tools.
• A minimum of seven (7+) years’ experience in Website Design/Management and Digital.
• Pulse on web trends and optimization.
• Implement high-performing SEO strategy and coordinate cross-functional website projects.
• Outstanding communication and organization skills.
• Manage multiple and potentially competing priorities.
• Extensive experience with WordPress and Drupal.
• Demonstrate a commitment to Mastercard Foundation’s values and vision.
• Possess excellent verbal, written, and presentation skills with the ability to articulate information to a variety of constituents across cultures.
• Partner with global teams to produce exceptional content.
• Flexible, adaptable, agile, and able to execute a range of job duties with multiple deadlines and changing priorities.
• Possess professional maturity, sensitivity with different cultures, and impeccable integrity that exemplify the Foundation’s values.
• Proven experience in web and content strategy formulation, editorial calendar building and growth of users.
• Experience in producing calls to action specific to each target market.

Deadline for Applications is August 20, 2023.

Mastercard Foundation (the “Foundation”) values and respects your privacy. By submitting an application for this opportunity, you hereby agree to the Foundation’s collection, use and disclosure of your personal information in accordance with its Privacy Policy (available at https://mastercardfdn.org/privacy/). Please note that the Foundation may share your personal information with third-party agencies that support the Foundation’s recruitment activities, and such third-party agencies may contact you directly regarding this opportunity. If you have any questions or concerns, please contact the Foundation’s Privacy Officer at the address indicated in its Privacy Policy.

The Mastercard Foundation values the unique skills and experiences each individual brings to the organization and we are committed to creating and maintaining an inclusive and accessible environment for everyone.

Completion of satisfactory business references and background checks are essential conditions of employment.

For more information and to sign up for the Foundation’s newsletter, please visit http://www.mastercardfdn.org/

Follow the Foundation on Twitter at @MastercardFdn

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