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Marketing Operations Manager Jobs
Company | Mavrck |
Address | Toronto, Ontario, Canada |
Employment type | FULL_TIME |
Salary | |
Category | Technology, Information and Internet |
Expires | 2023-08-13 |
Posted at | 10 months ago |
What is Mavrck?
- Evaluate, recommend, and implement new marketing tools and platforms to enhance efficiency and effectiveness
- Oversee contracts, renewals, payment and invoicing with all applicable vendors
- Oversee and manage marketing technology stack, including marketing automation, CRM, analytics, and other relevant tools
- Manage relationship and execution of new CRM and automation platforms
- Collaborate with cross-functional teams to ensure proper integration and data flow between different systems
- Data Privacy and Compliance: Familiarity with data privacy regulations (such as GDPR or CCPA) and best practices for ensuring compliance in marketing operations.
- Understanding of database management and experience in maintaining data hygiene, segmentation, and data governance practices.
- Collaborate with the marketing team to execute campaigns across various channels, ensuring proper tracking and attribution
- Standardize and operationalize all channel reporting across marketing team
- Partner with Marketing Analytics lead to collect, analyze, and interpret 360 marketing data to identify trends, patterns, and insights
- Provide regular reports and analysis to the marketing team and other stakeholders to inform decision-making and drive strategic initiatives
- Develop reports and dashboards to track key marketing metrics, campaign performance, and ROI
- Analyze existing marketing processes and identify areas for improvement, automation, and scalability
- Monitor and measure the effectiveness of marketing campaigns, identifying opportunities for optimization and providing actionable recommendations
- Develop and implement streamlined processes to increase operational efficiency and align with marketing objectives
- Experience with analytics tools and dashboard (i.e. GA, Data Studio)
- Strong interpersonal skills to collaborate effectively within a cross-functional team and a variety of skill sets
- You have a bachelor's degree – ideally in marketing, business, operations, or technical field
- Excellent project management and organizational skills, with the ability to manage multiple tasks and meet deadlines
- Knowledge of digital marketing best practices and emerging trends.
- Strong results orientation, proven record performing to aggressive growth targets
- Bonus: SaaS Experience
- 4+ years proven experience in marketing operations or a similar role within the SaaS industry.
- Proficient with segmentation, reporting, and how to use data to drive business decisions
- Endlessly curious
- Experience with CRM and automation platforms (Marketo, Hubspot Klaviyo, Mandrill, Intercom, Salesforce or other similar platforms)
- Strong analytical skills with the ability to translate complex data into actionable insights
- Flexibility & ability to work in a fast paced and dynamic environment
- Make it Happen: We have big ambitions and the courage to achieve them.
- Succeed Together: We prioritize diversity and are committed to creating an inclusive environment - there's a seat for everyone here.
- Celebrate: We bring an optimistic mindset into everything we do. We celebrate progress, each other, and unique perspectives.
- Lead with Humility: We put what's best for all ahead of what's best for one - no big egos here.
- Adapt + Grow: We view uncertainty as opportunity and nimbly adapt.
- Technology Bonus: We provide our team with a generous technology bonus to set you up with the tools you need to succeed in your role.
- Employee Resource Groups: Belonging is an important part of doing your best work. These ERGs provide support and community for employees
- Parental benefits: We offer parental leave top-ups, family forming support and a life-transitions program to ensure you and your family are well supported when returning to work
- Flexible PTO: To further support freedom and flexibility, we want you to take the time off when you want or need it to best recharge!
- Flexible Working Environment & Work from anywhere program: We acknowledge (now more than ever) the importance of work/life balance.
- Healthcare: We offer a comprehensive benefits package including health, dental, vision, STD & LTD, 401k (US-based employees) and an Employee and Family Assistance Program to support the wellbeing of you and your family.
- Wellness: We provide our employees with a monthly Wellness Spending Account, to help cover costs related to fitness equipment, personal training, gym memberships or health and wellness practitioners. We also provide a variety of workshops, meditation and yoga at our monthly Wellness Wednesday events to help our team perform at their best.
- Learning & Development: Growth is a big reason people choose to join our team. We provide opportunities through lunch and learns, training, coaching, mentorship programs, and workshops. We also provide each employee with a generous Education & Conference budget - We support you in pursuing your passions and continued learning!
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