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Digital Engagement Manager Jobs

Company

Think Research

Address Toronto, Ontario, Canada
Employment type FULL_TIME
Salary
Category Internet Publishing
Expires 2023-06-23
Posted at 1 year ago
Job Description
The Company


Think Research is an industry leader in delivering knowledge-based digital health software


solutions. Our mission is to organize the world’s health knowledge so everyone gets the


best care. We create cutting-edge, evidence-based healthcare technology solutions that


support the clinical decision-making process, standardize care, and improve patient


outcomes. For over a decade, our cloud-based, EMR-agnostic digital tools have


empowered clinicians around the world and positively impacted millions of patients across


the continuum of care – including primary physician care, acute care hospitals and surgical


suites as well as community and seniors care. We are proud to serve as a trusted health


system partner to a rapidly growing, global client base that spans five continents across


more than 13,000 healthcare facilities, with a clinical audience of over 300,000 doctors,


nurses and pharmacists. If you are looking to improve patient care and are passionate


About Technology — Look No Further.


Why Us?


  • It's not every day that you have the chance to change the way your friends and


family are cared for - Make an impact!


  • Be a part of the digital disruption happening in healthcare and do challenging,


meaningful work


  • We’re growing, and so will you with leaders who will support your development


through mentorship and other opportunities


  • Collaborative, creative, dynamic and flexible work environment, with a start-up


Spirit


The kind of work you'd be doing:


MDBriefCase, a Think Research company, is looking for an experienced and enthusiastic Digital


Engagement Manager to plan, develop and execute user-focused digital marketing campaigns.


Supporting the marketing goals, you will be responsible for developing always-on campaigns


using email and other channels, reporting on performance and key metrics, and constantly


optimizing the campaign to maximize impact and efficiency.


This includes, but is not limited to the following:


  • Design and implement direct email marketing campaigns to over 200,000 subscribers
  • Support website content management through posting and page editing including
  • Create programmatic email campaigns optimized to online learning course registrants


landing pages


  • Proofread emails for clarity, grammar and spelling
  • Find opportunities to improve email templates using graphics, personalization and
  • Ensure mobile-friendly email templates


advanced features


  • Ensure emails follow industry standards and best practices
  • Analyze campaign performance and suggest improvements


Who you are:


  • 2-3 years experience using Salesforce Pardot/Account Engagement. Trailhead


Certification is a plus!


  • 3 years experience as an Email marketing manager or digital marketing specialist or


similar role


  • Undergraduate degree or certificate in Marketing or relevant field
  • Strong project management skills
  • Experience using Wordpress and Elementor
  • An ability to work under tight deadlines
  • Familiarity with analytical and database tools
  • Proficiency in marketing automation technology
  • Hands on experience with HTML and content management systems
  • Knowledge of SEO/SEM and Google Analytics
  • Excellent written communication and copywriting skills


Join our dynamic team and make a meaningful impact on the digital health industry by leading


member engagement initiatives that improve the lives of millions. Apply today with your resume


and a compelling cover letter outlining your relevant experience and why you are the ideal


candidate for this role. We look forward to hearing from you!


Think Research and all subsidiaries are proud to be an equal opportunity employer and


is committed to creating a diverse and inclusive workplace, free of discrimination and


harassment. We provide equal employment opportunities (EEO) to all employees and applicants


regardless of race, colour, religion, gender, gender identity or expression, sexual


orientation, national origin, genetics, disability, age, or veteran status.


We are committed to providing accommodations for people with disabilities. Should


you require an accommodation, we would like to work with you to meet your needs.


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