Senior Designer Ii - Performance Creative Team

Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO, Performance Creative, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.

The Senior Designer II will be responsible for creating and designing high-quality performance-driven creatives for a variety of digital channels. The ideal candidate should have a strong design portfolio, excellent communication and collaboration skills, and the ability to work in a fast-paced, deadline-driven environment.

Key Responsibilities:

• Create and design performance-driven creatives across a variety of digital channels, including social media, display advertising, email marketing, and landing pages.
• Communicate effectively with clients to provide updates on the status of their projects, respond to feedback, and ensure that their needs are being met.
• Develop and maintain brand guidelines for all clients, ensuring consistency across all creatives and channels.
• Client travel as needed for key moments like ABR, QBR, and more.
• Collaborate with cross-functional teams, including copywriters, marketing managers, and developers, to create effective and engaging campaigns.
• Maintain an NSM reporting sheet and deliverables tracker sheet.
• Participate in brainstorming sessions, offering creative ideas and insights to enhance campaign performance.
• Engage with elite and blue-chip clients.
• Stay up-to-date with industry trends and best practices in design, advertising, and marketing.
• Manage multiple design projects simultaneously, ensuring they are delivered on time and within budget.
• Collaborate with the art director to align design strategies and meet project objectives.

Qualifications:

• Knowledge and execution of performance marketing metrics like A/B Testing, CRO Analytics, Heatmapping, and experience designing for performance-driven campaigns.
• Strong design portfolio that demonstrates a range of design skills, including typography, layout, and color theory.
• Proven ability to manage a team and deliver high-quality work on time and within budget.
• When the need arises, having the ability to support multiple junior designers.
• Strong project management skills, with the ability to manage multiple projects simultaneously.
• 4+ years of experience in graphic design, with a focus on performance-driven creatives.
• Expertise in Adobe Creative Suite, including Photoshop, Illustrator, InDesign and Figma
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.

What We Offer:

🏠 We have a set living wage at Directive

🙏 Directive offers full employer-covered insurance premiums at no monthly cost to the employee and dependents, Dental, Vision, Life, AD&D & Critical Illness, Short-Term & Long-Term Disability

🧠Access to certified therapists through Spring Health, membership to Headspace

Fertility support through Carrott

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial- Group RRSP Directive matches up to 3% of your base salary annually to our group RRSP / DSPS.

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment!

Work Environment Requirements:

For global locations, you must have established and current work authorization and permanently reside in that country. We do not offer sponsorships.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to [email protected].

About Us:

Directive does exceptional performance marketing for software brands that share our values. We redefine the global standard for how marketers work, live, and grow. Our goal is to empower and focus so much on our people that our clients consequently get better results.

At Directive, one of our core values is to put people first. We want to stick to our values and commit to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.