Marketing Lead (Influencer Marketing)

TikTal is a dedicated TikTok influencer marketing and talent agency. We support brands launch creative activations leveraging the power of video. We are on a mission to deliver memorable stories in a native format and looking for people to join us on the mission.

What You Will Be Doing

• Identify opportunities to reach new market segments and expand market share.
• Craft and oversee strategies for all Marketing teams, including Social Media, PR, and Creatives.
• Prepare monthly marketing budget and monthly report.
• Participate in the quarterly and annual planning of company objectives
• Craft quarterly and annual hiring plans and conduct interviews
• Analyze consumer behavior and determine customer personas
• Monitor competition (acquisitions, pricing changes, and features)
• Ensure our brand message is strong and consistent across all channels and marketing efforts (like social media campaigns, email campaigns, web pages, and promotional material)
• Coordinate sales and marketing efforts to boost brand awareness

Requirements

• Leadership skills with the ability to set and prioritize goals
• Analytical mind
• Motivation to gain quick experience in the social media advertisement industry.
• Work experience as Head of Marketing or VP Marketing, preferably within an advertising agency
• Minimum of 3 years experience in marketing roles with a proven successful track record
• Interest in working with TikTok influencers and brands.
• Great interest in social media, especially TikTok.
• Experience running successful marketing campaigns
• Experience with digital marketing forms such as social media marketing and content marketing.
• Excellent communication skills and proactiveness.

Benefits

• Training and personal development resources.
• Opportunities to fast-track your responsibilities.
• Flexible working hours.
• In-Person Company Retreats/ Virtual Gatherings.
• Dynamic team and friendly work environment.
• Fully-remote working environment (work from wherever you want).