Digital Marketing Project Manager - Remote

Monster Energy is more than just an energy drink, it’s a lifestyle! We support the scene. We back our athletes, DJs, gamers, and fans so that they can make a career out of their passions. We don’t follow trends; we create them through thought leadership from our marketing team.

We seek a like-minded Digital Marketing Project Manager who has a passion that fuels them to help bring our brand story to life. Reporting to the Digital Marketing Manager, this individual will focus on digital marketing support, social media campaign execution and assist the entire Canadian Marketing department with digital projects. Administration support for the Monster Energy family of websites, digital community management and ownership of the Canadian content calendar will be essential job functions. Creativity, exceptional writing talent and a deep curiosity to learn are mandatory for this role.

Essential Job Functions

Social/Website/Community Management

• Author and source content for publication on websites and social channels.
• Work with Customer Services team, where relevant, to deal with issues raised online.
• Assist with publication and distribution of organic and paid assets across social channels to ensure that Monster Energy is supported and actively represented online.
• Administer and manage Monster Energy’s family of websites / microsites.
• Moderate online conversations and act as the digital “eyes and ears” to continue to build an overall reputation that is aligned with company branding guidelines and policies.
• Use knowledge of digital culture and what’s trending to provide social media campaign recommendations for Monster Energy’s brands, ambassadors, and events.
• Utilize familiarity with social media monitoring tools to proactively analyze and report on community feedback, sentiment, and social media data.
• Assist in monitoring and reporting on ambassador/ influencer campaigns.

Management of Content Calendar

• Manage paid media campaign calendar to ensure a consistent flow of content that is aligned with key objectives and initiatives.
• Coordinate with Canadian and global team stakeholders to gather content, schedule content creation, manage approvals, and schedule content release.
• Assist in the development of a content plan and schedule for distribution via appropriate online channels.
• Work with internal team to ensure that content meets quality standards and adheres to brand guidelines.

Position Requirements

• Excellent verbal, written, and presentation skills.
• Must be an actively engaged user on social media channels both established and emerging.
• Must be able to handle multiple tasks simultaneously, flex easily should project or priorities shift, and demonstrate excellent organizational skills including working under deadline pressure.
• 2-3 years Digital Marketing experience.
• Knowledge of current social media trends.
• Bachelor’s degree in communications, journalism, marketing, advertising, public relations, media studies, business, and/or related fields.
• Experience with content management systems (CMS) for social media, digital media and websites.
• Knowledge of major social media networks including their design, technology, backend functionality, and users
• Ability to meet deadlines consistently without sacrificing quality.
• Adept copywriting ability with strong understanding of advertising, marketing, editorial and digital writing conventions.
• A passion for/knowledge of extreme sports, music and/or gaming industry is preferred.
• Proficiency in Microsoft Office programs: Word, Excel, PowerPoint, and Outlook.
• Intermediate graphic design experience: Illustrator, Photoshop, After Effects a plus.
• Comprehensive understanding of how social media impacts brands and delivers against business objectives.
• Ability to work well and communicate within a team and externally.
• Bilingual – English and French an asset.