Social Media Specialist (Lte 6 Months)

At Tag, we love what we do and pride ourselves on an authentic culture built on our core values of integrity, innovation, sustainability, growth, and accountability.

We are a leading creative production and sourcing partner to brands and agencies and we have over 50 years of marketing execution experience, working with the world’s best brands. We are creative directors, graphic designers, CGI artists, writers, photographers, producers, linguists, operations experts, and account managers, coming together to deliver impactful content with craft, scale, and speed.

Our marketing expertise digs deep into industry sectors and marketing channels, to help our clients stand out and sell more, everywhere.

As people, we are collaborators and makers, learners, and listeners, with a strong commitment to diversity, equity and inclusion, service, and work-life harmony.

Seeking a Social Media Specialist to own the monthly content calendar and organic post development. Support two direct reports and help lead digital strategy across multiple brands and clients.

Mostly remote with some need to report to offices in Toronto, ON. You will interview on site in our Toronto office.

JOB DUTIES

•Supports Account Director in client services, as they relate to social media activity

•Develops and oversees the implementation of integrated social media strategies, including content and paid advertising strategies, and program KPIs

•Reviews, evaluates, and reports on client social media analytics and performance to continuously improve results and meet program KPIs

•Leads digital ad buying, optimization and reporting across several social and digital channels

•Quality control on key deliverables produced by community manager ahead of client delivery

•Coordinates with necessary third-party agencies/vendors to carry out customer strategies on time and budget

JOB QUALIFICATIONS

•Minimum 4+ years in digital, social media and/or advertising across B2B and B2C companies

•In-depth knowledge and understanding of social media, digital and CRM platforms and best practices, with a passion for creating meaningful, relevant, and effective content that lives on these channels

•Well-versed in working with cross-functional teams and agency partners to support integrated program planning and execution

Experience developing strategic recommendations/proposals for social media and digital activations (paid/organic) and KPIs to effectively measure success

•Proven experience accurately reporting and analyzing numbers and metrics

•Proficient in social measurement tools (ex. Sprout Social, Brandwatch, Sprinklr, Hootsuite, Sysomos, native platform business/ad managers, etc.) and paid social media advertising on Facebook, Instagram, LinkedIn, Twitter, Pinterest, YouTube, Snapchat, Tik Tok, Google Analytics/AdWords

•Experience with presenting ideas and recommendations to internal team and to external clients

This is the opportunity to work in an environment that best suits your needs, fueled by flexible hours and locations, strong supportive benefits, career training and development and, most importantly, an inclusive environment that eliminates barriers and elevates voices, giving every member of the Tag team an opportunity to be seen and heard.

We’ve made a strong commitment to diversity and inclusion and are taking a stance on equality in the workplace. We support sustainability, in our organization and with our network of partners and suppliers.

As an ethical employer, Tag will never ask job applicants to provide private, sensitive information upfront or make offers of employment contingent on financial requests or responsibilities from any candidate.