Senior Digital Marketing Manager

**5 days a week onsite in Mississauga, FT

**must be a PR or Citizen

** 5+ years experience in B2B and B2C paid media

** experience managing teams

**max salary is 110K

THE ROLE:

The Sr Manager, Digital Marketing is responsible for:

• Manage budget for corporate brand management and business development marketing related expenses – negotiate with external agencies, contractors and freelancers on commercial terms to continuously optimize savings to the company.
• Own email marketing campaigns including ongoing measurement of KPI’s.
• Lead and own reputation management, external brand awareness initiatives that position the company as the global platform of choice
• Developing and executing ongoing marketing campaigns through a variety of channels including paid advertising, email campaigns and SEO to support sales team with demand generation.
• Leverage data and customer insights to build strategies that deliver highly targeted B2C customer growth.
• Strengthen relationships with external vendors including advertising, media and content creation agencies to build and execute integrated communication campaigns.
• Collaborate with executive levels and cross-functional stakeholders to ensure communication strategies align with our brand and company’s goals.

What you offer

• 5+ years in marketing communications and/or brand marketing
• MBA is an asset
• Bachelor’s Degree in marketing, communications, or a related field