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Media Planner Jobs

Company

Publicis Media

Address Greater Toronto Area, Canada
Employment type FULL_TIME
Salary
Expires 2023-06-30
Posted at 11 months ago
Job Description

As a MediaPlanneratStarcom, your role is to developmedia plans that deliver on clientobjectives, while ensuring that human insights drive business outcomes.You will be responsible forthe full implementation of plans from strategic development to execution.You will manage,analyze and optimize your campaigns to ensure delivery against key business and campaignobjectives.

Starcomhas experienced an incredible growth rate over the past years. The network hastransformed and moved at the pace of culture.As the Human Experience company we are pleasedto offer the opportunity to work from anywhere in Canada.

Responsibilities

  • Gather and analyze marketing, client, industry, competitive, human insight data to determine theclient’s advertising and media needs
  • Maintain strong relationships with media suppliers and stay abreast of market conditions
  • Attendance and active participant in mandatory training sessions
  • Clear communication of media objectives, strategies and executional guidelines to internalexecution and specialty teams (Investment, Social, Programmatic, Precision, Apex, Search)
  • Analyze media alternatives and make multi-media recommendations to best allocate budgetsacross media, resulting in strategic and effective media plans
  • Develop/ assist with development of POVs
  • Work closely with external agency partners
  • Active participation in account status meetings, both internal and external
  • A firm understanding of marketing objectives and strategies, the human –product relationship,and human-media relationship
  • Active participant in the overall billing and financial process - responsible for collecting andinputting data, ensuring budgets are tracked accurately and monthly client billing is accurate andcomplete
  • Campaign maintenance: ensuring quality control and adherence to overall media plan objectivesand preparing campaign performance documents
  • Utilization and knowledge of syndicated media, research, and other data resources
  • Present plans to the client brand group, with assistance of Supervisor/Manager
Qualifications
  • Strong written and verbal communication and presentation skills
  • Ability to effectively utilize media research and reporting resources
  • Demonstrates critical thinking and problem solving abilities
  • Strong analytical abilities and proficiency in math
  • 1-3 years in Media
  • Experience in acquisition campaigns from start to finish
  • Strong presentation skills
  • Demonstrated experience in negotiating
  • Technical proficiency, particularly with media systems,PRISMAand MS Excel, Word and PowerPoint,
  • Able to work successfully within a team, handling high volume workload, and meeting tightdeadlines under pressure
  • Bachelor's degree; degree or concentration in advertising, marketing, business administration,and communications preferred
  • Independently planninga campaign