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Digital Media Manager Jobs
Company | Atomic Cartoons |
Address | Vancouver, British Columbia, Canada |
Employment type | FULL_TIME |
Salary | |
Category | Technology, Information and Internet |
Expires | 2023-09-18 |
Posted at | 8 months ago |
Are you a YouTube expert with a proven track record of creating and managing channels that scale, in addition to having experience managing accounts on social media platforms like Instagram, Twitter, LinkedIn and TikTok? Atomic's parent company Thunderbird Entertainment is looking for you. They are hiring a Digital Media Manager to establish branded YouTube channels and lead the direction and creation of content for their various corporate social media platforms.
- In consultation with IP stakeholders, create and execute a YouTube channel strategy for a brand-new children's preschool series, including defining the channel programming strategy, creating and implementing channel content and art (banner, thumbnails templates, profile icon, video watermark) and overseeing general channel optimization and growth and implementation of audience development best-practices.
- Maintain editorial schedule for the channel and post content.
- Work closely with the Talent Acquisition Manager and other hiring stakeholders to leverage social media to promote open roles across relevant social media channels.
- Research digital marketing opportunities and create actionable plans to both grow and maintain followers for corporate and content-led brands.
- Stay up to date on emerging digital trends, platforms and features.
- Oversee the creation and management of subsequent YouTube channels as required.
- Monitor YouTube analytics regularly, spotting insights, and modifying content and strategy accordingly.
- Collaborate and partner with different stakeholders on execution of YouTube and social programming in conjunction with marketing plans and product releases.
- Work with the Director, Marketing & Communications, to develop social media content across multiple platforms, including creating and maintaining an editorial calendar and programming strategies.
- Create and post compelling written and visual content across relevant platforms: Instagram, Twitter, Facebook, LinkedIn and emerging social media platforms where applicable.
- Handle general video clip production needs and all day-to-day operations of the channels/platforms.
- Strong attention to detail, with a commitment to quality control and editorial standards.
- YouTube Certified and expert knowledge of YouTube Kids is an asset.
- High level of professionalism and an ability to work closely with multiple stakeholders across departments and offices.
- Solid knowledge of TikTok.
- Self-motivated, able deliver on tasks and meet deadlines.
- An understanding of Facebook, Twitter, Instagram and LinkedIn.
- BC or Ontario residents are preferred for this role.
- Strong project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
- Must be currently legally eligible to work in Canada.
- Excellent communication skills, with a flair for copywriting.
- A deep and current knowledge of the YouTube platform and algorithm.
- Proven ability to create visual assets using the Adobe Creative Suite, PowerPoint and video-editing software.
- Proven experience creating and scaling YouTube channels to profitability.
- A Love of TV, animation, pop culture, and knowledge of the entertainment industry is an asset.
- 3+ years of YouTube/digital and social media management experience in a professional setting.
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