Marketing Proposition Manager Jobs

Department: Marketing
Employment Type: Full Time
Location: Montreal, Canada
Compensation: $70,000 - $75,000 / year
Description
The Marketing Propositions Manager is responsible for developing, planning and delivery of a robust GTM roadmap to drive year on year organic profitable revenue growth.
The role will sit as part of a wider global go to market function including market insight and campaigns. The role is focused on building collaborative stakeholder relationships with product, commercial and marketing teams to ensure we have an aligned end-to-end marketing plan for new product releases and launches, proposition development, and campaign launches.
What that means day-to-day:

• Lead and develop go-to-market plans to showcase our products and services to internal and external stakeholders. This includes value proposition messaging, sales enablement support, marketing campaign development, customer segmentation and content and messaging creation.
• Establish yourself as a subject matter expert in our product, market, and competitive landscape. Work with experts and insight to align to market trends, legislation changes and events that would have an impact on our strategy and product launches.
• Take accountability for ensuring go-to-market plans are planned and executed in a timely way, resources are focused, and stakeholders are effectively engaged to create positive outcomes.
• Take the lead on new product launch planning for the North American market, working with wider stakeholders across commercial, product, marketing, and operations to ensure your GTM plan is well communicated and lands with impact and demonstrating positive outcomes.

What you’ll need to be successful:

• Experience in developing mutually beneficial partner B2B marketing campaigns and activities across multiple audiences, markets, channels and media, with demonstrable results.
• Customer-focused, with the ability to use customer insights to drive improvements to the end to end customer experience.
• Proven track record of successful membership and partner marketing.
• Commercial experience working within a complex and fast paced B2B environment
• Commercially minded and results-driven, delivering strategies that grow company product portfolio.
• Track record of delivering membership marketing campaigns which inspire and engage consumer audiences.

What you’ll get in return:
FOR THE HERE AND NOW – We provide a mature and flexible 'work your way' culture, paid time off to relax and unwind, a paid day off to celebrate your birthday, a 'Giving Day' to give back to others, enhanced parental leave, an employee assistance program, accessible telehealth benefits, retail discounts, flexible health benefits for all your vision, dental, and health needs, and paid time off when you're physically or mentally unwell.
FOR FUN – Our hybrid work environment allows you the flexibility to work your way – whether that's at home, in our downtown Toronto office, or somewhere in between. We've always got something going on, from charity events and friendly competitions to recognition events and awards; we encourage our teams to get involved and have fun along the way.
FOR THE FUTURE – We're committed to providing you opportunities to build your career at Alcumus. We offer development sessions internally to help build your skillset, and offer access to LinkedIn Learning for anything else you'd like to level up on. If that doesn't cover it, our $1000 annual education reimbursement fund should! 2022 is the year we 'Grow Our Own' and have an ambitious target across the company for roles filled internally – we're looking at our own talent first and promoting team members in all departments!
Sound interesting so far?
What you can expect if you apply:

• Additional interview with the stakeholders you'll be working with closely in the role
• A first stage interview via Microsoft Teams
• A response to your application within 15 working days
• An initial discovery call with the recruiter
• An interview process consisting of:

We're keen to ensure our hiring process allows you to be at your best, so if you need us to make any adjustments, please just let us know.