Marketing Associate (Remote/Vancouver Preferred)

Who we are

Foundation is a B2B commerce platform for wholesalers, distributors, and manufacturers. Our target customers are mid/upper market companies based in the US. Our typical customer sells to 400 - 600 retailers with an annual GMV between $2M - $30M.

We recently launched the 1.0 version of our product and are ready to kick-start our go-to-market efforts. You will lead this critical phase of our journey.

Responsibilities:

Your mission is to manage Foundation’s distribution strategy in partnership with the CEO. More precisely, you will:

• Gather data to build a comprehensive understanding of your audienceand create relevant content with Chat GPT4
• Collaborate with the CEO to define the growth objectives & plan the growth strategy
• Set up and manage advertising on ad platforms - Google Ads, Facebook & LinkedIn
• Execute the growth strategy (organic, content-based, product-led, and paid), working closely with the Product and Engineering teams when necessary
• Manage digital channels - website, social media, blogs, and PR
• Set up and manage the tracking system to measure the performance of our efforts

Required skills & attributes:

• 1 - 2 years of experience in marketing working for a SaaS company
• Understanding of principles/methods used to promote, display, and sell SaaS products
• Superb organizational skills and attention to detail
• Excellent verbal and written communication skills
• Strong analytical and problem-solving skills
• Excellent interpersonal and customer service skills
• Ability to create, implement, and monitor budgets

We are primarily based in Vancouver, BC, and Seattle, WA.

This role is open for Remote candidates.