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Global Brand Manager (Canada)
Company | Splash Damage |
Address | Montreal, Quebec, Canada |
Employment type | FULL_TIME |
Salary | |
Category | Computer Games |
Expires | 2023-08-11 |
Posted at | 10 months ago |
THE ROLE
As a Global Brand Manager, you will ensure the brand coherence and consistency of various products and their representation within the Splash Damage portfolio. As a member of the Global Publishing Team and under the supervision of the Head of Global Brand Management, you collaborate with the Production, Global Communications, Growth Marketing and Creative Services teams. You will collaborate on the product/brand definition as well as the elaboration of core brand strategy and deliverables.
YOU WILL:
As a Global Brand Manager, you will ensure the brand coherence and consistency of various products and their representation within the Splash Damage portfolio. As a member of the Global Publishing Team and under the supervision of the Head of Global Brand Management, you collaborate with the Production, Global Communications, Growth Marketing and Creative Services teams. You will collaborate on the product/brand definition as well as the elaboration of core brand strategy and deliverables.
YOU WILL:
- Execute Post-mortems and adapt the strategy and assets accordingly.
- Define the overall communication plan for the games in collaboration with the Communications and Growth Marketing teams.
- Be capable of translating insights into valuable product recommendations.
- Define key messages and how they will translate into core marketing assets.
- Develop the brand strategy for games in development and clearly maintain the product vision and goals throughout the marketing communications campaign.
- Participate in the preparation of internal pitches and presentations.
- Manage budgets.
- Oversee research on product appeal and marketing effectiveness.
- Lead the creation of key assets with Creative Services (screenshots, trailers, walkthrough, high-res images etc.).
- Be accountable for the respect of deadlines and ensuring the highest level of quality and consistency across all assets.
- Work with the development teams to define and develop unique brand/product identity.
- Maintain and communicate a clear deliverables plan.
- Ability to adapt and to manage change.
- Able to persuade and influence audiences and stakeholders across multiple functional groups.
- Analytic skills and experience with metrics-informed decision making.
- Some experience in product management in the game industry or in creative agencies.
- Leadership, ability to work as part of a team and establish trusting relationships with other departments.
- Great communication and presentation skills; fluent in English.
- Proven abilities to identify, understand, prioritize, plan and articulate market & customer requirements.
- Excellent knowledge and passion for video games and entertainment industry at large.
- Results-oriented and customer focused.
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