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Account Manager, Recreation Marketing - Year-Round - Full-Time

Company

Blue Mountain Resort

Address The Blue Mountains, Ontario, Canada
Employment type FULL_TIME
Salary
Category Hospitality
Expires 2023-08-20
Posted at 9 months ago
Job Description
Year Round


WHAT’S IN IT FOR ME?


Resort Perks:


  • Staff priced meals & Starbucks treats;
  • Retail savings at Burton, Columbia, North Face, Red Devil, Hillside, and more!
  • Discounted recreation tickets you can share with your friends. Let them enjoy the zip lines, ropes courses and mountain coaster!
  • Staff room rates at all our hotels;


This position directs the development of a comprehensive product marketing cycle, focused on Recreation Products and Experiences.


Full-Time, Year-Round With Benefits


Salary


WHAT WILL I BE DOING?


  • Contributes to the development and execution of the Resort Strategic Plan relative to Recreation
  • Managing resources to execute assigned programs.
  • Coordinating product introduction and market exploitation with marketing and sales organizations to ensure maximum penetration of market segment.
  • Providing expertise in particular product area and develops strategies and applicable portions of the company business plan.
  • Coordinating program planning with internal clients to ensure identification of appropriate manufacturing schedules, goals, design criteria, costs, and similar considerations.
  • Coordinating details of program within the organization with a wide range of functions and individuals.
  • Defining and executing customer focused market research.
  • Opportunity to directly supervise employees in Recreation Marketing; responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.
  • Planning, organizing, and coordinating assigned programs to ensure accomplishment of financial/budgetary goals and optimum allocation of resources.
  • Identifying market potential, working to establish pricing and market strategy recommendations, estimating potential sales, introducing market, distribution/channel issues, and managing mature product through phase-out.
  • Defining promotional activities, publicizing the product through the press, website, media, sales force, and alternate distribution channels.
  • Conducting liaison with product suppliers and may participate in negotiating with key suppliers regarding contract terms and conditions.
  • Providing continuing product surveillance and management of established product to obtain financial objectives.


WHAT DO WE NEED FROM YOU?


  • 3-5 yrs Industry experience of Product Marketing within a CPG, Retail or Resort environment
  • Well-honed Project Management Skills
  • Proven leadership ability
  • Bachelor of Business (BBA) from a 4 year College or University program
  • Well Organized with the proven ability to work in a fast-paced Environment
  • Well developed Interpersonal Skills


Blue Mountain Resort Company Overview


Blue Mountain Resort is Ontario’s largest mountain resort. Nestled on the shores of Southern Georgian Bay, on the traditional territory of the Anishinabek Nation: The People of the Three Fires known as Ojibway, Odawa, and Pottawatomie Nations. Only 90 minutes outside Toronto, Blue Mountain has become the four-season outdoor destination of the North. Winter at the Resort boasts 43 ski and snowboard trails across 365 skiable acres, enhanced by a world-class snowmaking system. Summer months offer a variety of activities including golfing at Monterra Golf, playing on the attractions in the Adventure Park, and hiking or biking in the 30km trail network in the Explore Park. At the base of the Mountain, guests can enjoy a stay in one of the 1,000 luxury accommodation units and experience an assortment of unique concept restaurants, bars, and retail stores in the pedestrian Village. With 53,000 square feet of state-of-the-art conference space, Blue Mountain caters year-round to groups and special events. Blue Mountain is owned by Alterra Mountain Company. Visit www.bluemountain.ca for more information.


Alterra Company Overview


Alterra Mountain Company is a family of 15 iconic year-round destinations, including the world’s largest heli-ski operation, offering the Ikon Pass, the new standard in season passes. The company owns and operates a range of recreation, hospitality, real estate development, food and beverage, retail and service businesses. Headquartered in Denver, Colorado, with destinations across the continent, Alterra Mountain Company is rooted in the spirit of the mountains and united by a passion for outdoor adventure. Alterra Mountain Company’s family of diverse playgrounds spans six U.S. states and three Canadian provinces: Steamboat and Winter Park Resort in Colorado; Palisades Tahoe, Mammoth Mountain, June Mountain and Big Bear Mountain Resort in California; Stratton and Sugarbush Resort in Vermont; Snowshoe in West Virginia; Tremblant in Quebec, Blue Mountain in Ontario; Crystal Mountain in Washington; Deer Valley Resort and Solitude Mountain Resort in Utah; and CMH Heli-Skiing & Summer Adventures in British Columbia. Also included in the portfolio is Alpine Aerotech, a worldwide helicopter support and maintenance service center in British Columbia, Canada. Alterra Mountain Company honors each destination’s unique character and authenticity and celebrates the legendary adventures and enduring memories they bring to everyone.


For more information, please visit www.alterramtnco.com.


Blue Mountain Resort is committed to supporting a culture of diversity and inclusiveness across the organization. We believe in equal opportunity and it is our priority to ensure a barrier-free recruitment and selection process. If you are contacted for a position, please notify Human Resources of any accommodation needs you may have during the selection process. Information received regarding the accommodation needs of applicants will be addressed confidentially.