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Performance And Growth Manager - Marketing
Company | Navigatr |
Address | Toronto, Ontario, Canada |
Employment type | FULL_TIME |
Salary | |
Category | Travel Arrangements |
Expires | 2023-09-21 |
Posted at | 9 months ago |
Navigatr Group is a privately held company that invests in travel companies that elevate the customer experience and drive innovation. Our expansive and growing group of brands empowers seamless access to a comprehensive range of luxury travel options and services globally with over $1 billion transactions annually.
Navigatr Group’s goal is to create a more purposeful travel industry through its strategic
investment, best-in-class services and philanthropy.
As the Performance Marketing Manager, you are a results-oriented individual ready to help take our SEM and digital lead generation initiatives to the next level. Reporting to the VP, Performance Marketing, this hands-on position will join a small high-performance team focused on optimizing our lead generation functions across several brands. You’ll have advanced knowledge of core elements of a digital strategy and be passionate about data with the ability to analyze numbers, identify opportunities and execute campaigns.
Responsibilities
- Monthly reporting for senior team
- Drive implementation of new campaigns, tactics, and trials
- Social media advertising including campaign set up, optimization, and reporting
- Search, display, remarketing, video and programmatic campaign execution, optimization, tracking, reporting and analysis
- Keyword, competitor, and trend research
- A/B testing and other experiments to improve performance and innovation
- Identify new opportunities to optimize lead generation spend and performance across channels, platforms and technologies
Who will love this job
- Someone who loves moving at a fast pace -desire to be a part of a fast-growing company where the only constant is change
- A data junky - you love compiling data to show insights, progress and guide decision making
- A doer - you thrive in a fast-paced environment; and be expected to roll up your sleeves with a demonstrated ability to collect, analyze and synthesize large amounts of data
Qualifications
- Must have multiple years of experience with Google and Bing Ads including search, display and remarketing as well as experience with paid social
- Attention to detail
- Good organizational and time-management skills
- Excellent communication skills
- Able to effectively manage ambiguity and change
- Experience with Google Analytics (GA4 especially), Google Tag Manager and Google Ads Editor
- Takes ownership, initiative, and is self-directed
- A team player and self-starter that is comfortable working in a fast-paced environment
- Naturally curious with a strong determination to work around obstacles
- Advanced Excel skills
- Experience with YouTube, video ads and/or programmatic advertising platforms
- 5 years or more of digital marketing experience
- Confident, disciplined, and assertive
- Bachelor’s Degree in Digital Marketing or a closely related field
We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If you require accommodation due to a disability at any stage of our hiring process, please advise us when completing your application.
We thank all candidates for their interest however only those selected for an interview will be contacted.
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