Head Of Growth And Performance Jobs

Good organizational and time-management skills

Experience with Google Analytics (GA4 especially), Google Tag Manager and Google Ads Editor

5 years or more of digital marketing experience

Experience with YouTube, video ads and/or programmatic advertising platforms

Able to effectively manage ambiguity and change

Search, display, remarketing, video and programmatic campaign execution, optimization, tracking, reporting and analysis

Strong negotiation, communication, and presentation skills

Excellent analytical, problem-solving, and strategic thinking abilities

Impact. We are committed to making a positive and meaningful impact on Canada's entrepreneurial ecosystem

Mission-driven. We are team players, show up whole-heartedly, and bring passion to our work

Action-oriented. We strive for excellence in everything we do, while getting things done efficiently and effectively

Authentic. We communicate openly, trust and support one another, and are committed to the success of the team. Positive vibes only

Experienced with Referral Programs and have started a flywheel that incentivized existing customers to drive cheap, reliable, high-LTV customers via referrals.

Experienced with Every Step of the Funnel from traffic, MQLs, SQLs, on-site conversions, churn, and referrals.

Discover New Channels and go from 0 to 1 to get new acquisition channels off the ground.

Work Cross-Functionally to take successful lead gen tests into product-led growth opportunities.

Report on key metrics related to the volume, cost, and funnel metrics of leads, MQLs, and SQLs

Motivated by Challenges and energized about essential business KPIs and figuring out how to deliver on ambitious goals.

Understand the company performance data & reporting infrastructure to identify gaps and provide recommendation of new reporting needs and requirements

5+ years’ experience working with digital analytics, performance marketing, media optimization and measurement

Experience with business intelligence & data analytics tools is an asset

Deep knowledge of digital media performance KPIs such as CPM, CPC, Reach, Engagement, CPA, CTR, CPV, etc.

Statistical models and algorithms knowledge (RFM, CLTV, Propensity) is a plus;

Owner of the performance optimization pillar across the marketing organization, being the subject-matter expert across the measurement, reporting & optimization field

• Remote first: Work from anywhere in Canada or US

What's in it for you:

• Competitive salary and stock option plan

A proven track record of driving revenue growth and enhancing customer experience

Strong communication and collaboration skills

Previous experience in scaling SaaS startups

To grow your skills and career with a growing company enabling entrepreneurs all over the world

Fully paid benefit plan (in Canada and where available)

Competitive compensation commensurate with experience