Marketing Campaign Specialist Jobs

Groupe conseil ERA is a well-established, profitable and fast-growing Quebec company. We accompany other companies in their growth by acting as a business partner rather than simply a supplier. In fact, we don't just implement ERPs: we actively advise our customers to help them maximize their technological vision across their business.

You'll work in a creative and relaxed environment, in a team with other highly qualified professionals. If you're constantly striving to offer your best, we want you on our team!

MAIN TASKS

The marketing campaign specialist is responsible for producing and distributing marketing content in line with the company's branding.

As such, the person will participate in the creation of marketing campaigns including emails, landing pages, videos and will also support events in collaboration with the marketing teams.

MAIN TASKS

• Create landing pages for specific marketing campaigns on Hubspot and produce content for website updates.
• Maintain brand standards and image in all internal and external communications related to new products (documents, website, social media, publications, campaigns, etc.).
• Create marketing campaigns on Hubspot. Establish and monitor a marketing communications schedule independently, and measure results.
• Monitor news related to the company's mission and share relevant content with the rest of the team. Keep abreast of the latest marketing trends.
• Content development (written, audio and animation): develop editorial lines for new products. Develop content that is varied, original, engaging, of high quality and adapted to target audiences and media, while respecting the brand's tone and image.
• Other related tasks.
• Participate in the management of marketing plans: monitor performance indicators, follow up on plans, analyze statistics, measure return on investment, produce performance reports and issue optimization recommendations.
• Participate in the planning of international events mainly in America to promote new products. Support the marketing and sales teams representing ERA at these events.

SKILLS REQUIRED

• Ability to deliver marketing plans on time, on budget and to established quality standards.
• Fluent written and spoken English and French an asset.
• Ability to communicate ideas and technical concepts clearly and appropriately.
• Experience in creating marketing content.
• Ability to translate corporate strategic plans into marketing plans for new products.
• Experience with Hubspot or similar tool.
• 3+ years of relevant experience.
• Bachelor's degree in marketing or communications.
• Ability to work in a fast-paced, collaborative environment.
• Ability to manage various marketing activities.
• Ability to analyze and solve problems.
• Experience in marketing and lead generation for new IT products (IT management systems).
• Ability to develop content for various audiences and mediums.
• Negotiation skills.
• Active listening skills.
• Ability to analyze potential needs and identify business opportunities.
• Ability to delegate tasks and decisions.

APTITUDES:

• Work ethic and integrity.
• Rigor, structure and good organizational skills.
• Sense of responsibility and reliability.
• Tact and diplomacy.
• Positive attitude and professional passion.
• Intellectual and practical intelligence.
• Honesty and transparency.
• Results and quality oriented.
• Flexibility and adaptability.
• A lively mind.

Come and join our fabulous team!

If you think you'd be a good fit for this role, send your CV and cover letter to rh@group_era.com.