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Digital Data Analyst Jobs

Company

Procom
Address Toronto, Ontario, Canada
Employment type FULL_TIME
Salary
Category IT Services and IT Consulting
Expires 2023-05-11
Posted at 1 year ago
Job Description
On behalf of our client in the Banking Sector, PROCOM is looking for an Digital Data Analyst
Digital Data Analyst -


  • Reporting into the Manager of Measurement Solutions, this position is accountable for implementation, continued integration and knowledge transfer of our analytics stack including Adobe Analytics, Adobe Target, Adobe Audience Manager, Adobe Launch, Adobe Mobile Services and Ensighten
  • Collaborate with our digital stakeholders to define KPIs, reporting requirements, and overall measurement strategy for our digital and mobile customer journeys
  • Collaborate with technology teams on implementation of analytics solutions, including guidance on data layer implementation and troubleshooting, data feeds and integrations with other systems
  • Within DDA, the Measurement Solutions team is responsible for managing and enhancing the analytics capabilities of Bank digital & mobile projects, ad-hoc tagging requests and marketing support with best-in-class measurement strategies
  • Ensure the timely delivery and accuracy of documentation and technical coding (HTML, JavaScript, ActionScript) via our Tag Management System
  • Keep abreast of product updates (Adobe, Ensighten), best practices and proactively follow up with required changes in our implementation and appropriate communications
  • Develop and own all implementation documents such as SDR, Data Layer specifications, custom JavaScript
  • Translate business requirements into technical specifications for custom digital analytics implementation using a combination of data layer, processing rules, SAINT classification, report suite configuration, custom JavaScript, JSON and applicable integrations with other systems
  • Manage daily operations and implementation of bank's analytics stack (Adobe Analytics, Adobe Target, Adobe Audience Manager, Adobe Launch, Adobe Mobile Services, Ensighten) and 3rd party marketing tags (DoubleClick, Rakuten, Facebook, etc.)
  • Provide consultative service, training and validation support to quality assurance/testing teams
  • The DDA team is responsible for extracting business and customer value from digital data. We provide automated reporting and visualization to business partners, and use advanced analytics, data science and machine learning to build data-driven solutions to deliver richer, more connected personalized experiences to our customers

Digital Data Analyst – Mandatory Skills


  • Adobe Analytics or Google Analytics experience - 2 years
  • Development experience
  • Analytics experience - 2 years
  • Adobe Launch experience
  • JAVA script experience - 3 years
  • Being able to meet and communicate with business partners and create needs to meet requirements

Digital Data Analyst - Nice to Have Skills


  • Ensighten experience
  • Financial/Banking experience
  • Knowing Angular, JSON, etc.

Digital Data Analyst - Assignment Start Date ASAP – 12 months to start
Digital Data Analyst - Assignment Location Toronto, ON – Work Hybrid