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Senior Product Marketing Manager

Company

Ten Thousand Coffees

Address Canada
Employment type FULL_TIME
Salary
Category Software Development
Expires 2023-07-06
Posted at 11 months ago
Job Description

We’re Ten Thousand Coffees (10KC) and we unlock opportunity through meaningful connections. 10KC is a talent experience platform for inclusive mentoring, connectivity and skills development that is designed for the new world of work.


200+ organizations use our all-in-one platform to connect, develop and engage their employees. Our clients include Fortune 1000s like the Royal Bank of Canada (RBC), PwC, Adidas, General Electric (GE), TELUS, Johnson & Johnson, post-secondary academic institutions across Canada, and diversity networks like Ascend and Black Professionals In Tech Network (BPTN). We have big plans to grow and are building a world-class team to help us achieve our ambitious goals!


Our Marketing Team team is currently seeking a Senior Product Marketing Manager.


Application Tips


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  • Think you're a great fit for this role but don’t meet 100% of the criteria listed below? Apply anyways - we'd love to speak with you if you meet most of the requirements!


10KC is permanently remote and building a digital-first culture. We welcome applications from across Canada and the U.S.


The Role


Ten Thousand Coffees (10KC) is looking for a Senior Product Marketing Manager who is passionate about storytelling and building a brand to continue to drive us forward in the growing talent experience space. In this role, you'll join a high performing marketing team, working cross functionally with Marketing, Sales, Customer Success, and other internal teammates to design engaging programs for prospects and customers.


As a 10KC Senior Product Marketing Manager, you will own the product marketing strategy of the 10KC platform with the main objective of driving customer awareness and adoption as part of the global marketing team. As a product expert, you will bring to the forefront a deep empathy and understanding of the buyer which will enable our sales and customer success teams to win. You will manage the 10KC product positioning and communicate it to the appropriate stakeholders on our communication channels. Are you a Solution-oriented self starter, open to adjusting tactics and executing in a rapidly changing work environment? We’re looking for an experienced and versatile marketing manager who’s eager to do this and more.


What you’ll do


  • Drive the go-to-market strategy with cross-functional stakeholders to ensure internal product launch readiness and enablement around releases
  • Own the development of customer-facing marketing assets to support product storytelling to articulate the benefits of the 10KC platform
  • Define and maintain the messaging & positioning of core product capabilities, solution and features
  • Create and manage research projects to better understand current market trends, the broader competitive landscape, and key differentiation
  • Support the continued evolution and development of the 10KC messaging and positioning
  • Support the enablement of our sales and customer teams around the product, the market, and our customers


What you’ll bring

  • Strong analytical skills, with demonstrated capabilities conducting and interpreting quantitative data
  • Excellent communication skills (written, verbal, visual), both for internal audiences and customer-facing messaging
  • Experience in Enterprise or Mid Market B2B software selling to a senior buyer in Human Resources/L&D a plus
  • Strong storytelling skills and the ability to research, understand, and have empathy for customers
  • 4 -7 years PMM experience in a B2B SaaS environment, within the HR tech space a plus
  • Experience in a high growth startup to scaleup environment


Equity, Diversity & Inclusion @ 10KC


We’re dedicated to building a diverse and inclusive community - one where employees feel a sense of belonging and are valued for their contributions and the perspectives they bring. We celebrate and support our differences. We welcome new team members who are BIPOC, LGBTQ+, and neurodiverse as a part of our team (and we’ll continue to hire more in 2023!). We strongly encourage everyone to apply. Whatever your background, race, creed, sex, gender, orientation, religion, people with living with disabilities, and foreign-born residents - you belong here!


Benefits and Perks


  • Monthly internet and phone stipend
  • Flexible, uncapped time off program
  • Home office set up allowance
  • Employee and family assistance program (support for mental health, family & relationship, child & eldercare, work & career, legal, financial, and more)
  • Employee connectivity program powered by our software
  • Parental benefits program
  • Flexible working hours to suit your lifestyle and needs
  • Comprehensive total rewards, which may include stock options, bonuses, and commissions
  • Monthly fitness stipend
  • Permanently remote in Canada and the U.S. (with options to work short-term abroad)
  • Wholesome health & dental benefits coverage