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Retail Environment Activation Specialist
Company | Hill's Pet Nutrition |
Address | Toronto, Ontario, Canada |
Employment type | FULL_TIME |
Salary | |
Category | Transportation, Logistics, Supply Chain and Storage,Manufacturing,Retail |
Expires | 2023-07-21 |
Posted at | 11 months ago |
No Relocation Assistance Offered
- Analyze Market and Internal Data to correctly assess and gather category shopper insights to identify category growth opportunities and develop action plans based on main findings to support the overall goals of the organization.
- Manages and develops process flows for regional and territory updates, customer master data, Impact Vet consumption data, and the Paygos/myhills.ca returns, and product/promotional access, functionality, communications and troubleshooting.
- Support, analyze and track plans by Retail Environment in order to ensure alignment with strategies and priorities to meet estimated sales and objectives.
- Supports commercial team with ad hoc analysis and administration as required
- Go to contact for the Field Team and answer questions in a timely manner
- Hosts the monthly marketing and customer development team calls (Regional Sales Manager Connect, Monthly Alignment Call, National Territory Manager Call)
- Reports on product launch metrics, innovation scorecarding, and distribution reporting
- Develop plans and actionable recommendations based on knowledge gained from post-evaluations ensuring these are included in the strategies by business types.
- Develops shopper solutions based on Retail/Customer and Shopper knowledge
- Collaborate with Marketing and Customer Development leaders to develop and track objectives and priorities to achieve the business results. Track and validate monthly consumption updates using Impact Vet
- Actively participate in the monthly CBP (Atlas) Discipline and perform analysis of retail environment versus plans monthly performance review volume, sales, distribution, and adjust strategies based on main findings / opportunities. Takes ownership of the monthly inputs and meeting of the planning freeze timelines for veterinary customers.
- Support and manage the execution of racks, displays and hotsheet/magic briefcase materials.
- Uses analytics and insights to maximize baseline sales and drive an efficient and effective promotional plan
- Manage monthly accrual process for Gross to Net (GTN) spend (Initial Stocking Orders, Car Stock, Programs)
- Upper intermediate to advanced Excel and/or Google Sheets
- Hybrid
- Computer literacy in Excel, Word, Google Suite (Gmail, Sheets, Slides, Docs, Forms) and Power BI and/or Tableau with ability to learn proprietary program
- Minimum 5 years of relevant experience, Customer and Trade Marketing Preferred
- Ability to multitask
- Ability to travel
- University degree in Business Administration, Commerce or a related field.
- Ability to work in a flexible environment with demanding schedules and work flexible hours
- Strong understanding of sales/marketing/distribution practices, particularly with respect to the industry
- Strong organizational skills and high commitment to timely follow-up and issue resolution
- Strong communication and interpersonal skills
- Demonstrated team building, flexibility, and conflict management
- Highly analytical, ability to work with large amounts of data and uncover actionable insights
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