Head Of Product Marketing, Confluence

Working at Atlassian

Atlassian can hire people in any country where we have a legal entity. Assuming you have eligible working rights and a sufficient time zone overlap with your team, you can choose to work remotely or from an office (unless it’s necessary for your role to be performed in the office). Interviews and onboarding are conducted virtually, a part of being a distributed-first company.

Confluence is Atlassian’s flagship product within the work management market. Work Management is one of three market focal points for Atlassian, alongside DevOps and IT Service Management. As Atlassian’s second largest product driver of paid users, Confluence continues to make significant strides as the team workspace where knowledge and collaboration meet. We are looking for a visionary product marketing leader to help shape the future market positioning and roadmap strategy for Confluence.

As the Head of Product Marketing for Confluence, you will be responsible for helping our product team “build what sells”. This includes establishing a market pulse to influence the product roadmap, driving competitive differentiation strategy, and isolating key growth levers for Confluence’s next chapter. With recent innovations in AI, whiteboards, databases, automation, and analytics, the future of Confluence has never been brighter. Additionally, Atlassian’s market-leading presence on ways of working for globally distributed teams provides a unique canvas to engage customers with the product. You’ll be a key leader to help maximize the opportunity in front of us and deliver big results.

You will join Atlassian’s Work Management Product Marketing leadership team, and collaborate closely with teams across product, marketing, and sales. As a part of the leadership team, you’ll bring big, bold, and different ideas to the table. We want someone who’s passionate about building the scope and impact of product marketing. And a commitment to service is a key trait of leaders at Atlassian: ideally,

you’re just as excited about growing and investing in the careers of team members as you are in your own.

Head Of Product Marketing Responsibilities

• Partner with Confluence’s head of product, head of design, head of engineering, and head of program management to deliver on product-level OKR’s
• Analyze emerging and established Ideal Customer Profiles in order to build for the future and maximize the present
• This role will help shape Confluence’s product strategy by connecting product value with customer needs, competitive differentiation, and market trends.
• Own end-to-end Confluence positioning and empower team members driving flywheel and high-touch GTM motions
• Establish a continuous market voice through a strong operating rhythm of customer, market, and competitor analysis points
• Evangelize Confluence through high-impact speaking appearances at internal and external events
• Participate in analyst engagement opportunities to drive perception and awareness within the Work Management market
• Develop strong sustainable differentiation strategies across the competitive landscape
• Deliver quarterly market pulses to inform and influence key roadmap decisions
• Deliver a tiered-launch strategy to support the product roadmap
• Mentor, recruit, and lead an incredible team of product marketing managers

Head Of Product Marketing Requirements

• Never-ending market and product curiosity
• Proficiency in presenting and story-telling
• 10+ years of experience in product marketing (a subset of time in product management OK)
• Bachelor's Degree in an Engineering or Business-related field, MBA preferred
• Strong analytical skills
• Excellent written and verbal communication skills
• Servant leadership mindset
• Experience in positioning emerging and/or evolving categories
• Strong interpersonal skills with colleagues, customers, and partners
• 5+ years in managing direct reports

Success Includes

• Creating strong strategic partnerships with an amazing group of cross-functional partners across marketing and product
• Developing impactful strategies to take advantage of emerging market opportunities in AI, whiteboards, and new customer segments
• Crushing business objectives around customer growth, expansion, monetization, and retention
• Mentor, recruit, and grow a team of world-class product marketers

Compensation

At Atlassian, we tie our base pay ranges to role and level. In the United States, that means your base pay ranges will fall into one of three geographic pay zones depending on your location. Our current base pay ranges for new hires in each zone are:

Zone A: $186,000 - $285,200

Zone B: $167,400 - $256,700

Zone C: $154,300 - $236,800

Within each range, base pay is ultimately determined based on your skills, expertise, and experience. This role may also be eligible for benefits, bonuses, commissions, and/or equity.

Please visit go.atlassian.com/payzones for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

Our Perks & Benefits

To support you at work and play, our perks and benefits include ample time off, an annual education budget, paid volunteer days, and so much more.

About Atlassian

The world’s best teams work better together with Atlassian. From medicine and space travel, to disaster response and pizza deliveries, Atlassian software products help teams all over the planet. At Atlassian, we're motivated by a common goal: to unleash the potential of every team .

We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

To learn more about our culture and hiring process, explore our Candidate Resource Hub .