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Gaming Content Strategist (Contract)

Company

Battlefy

Address Vancouver, British Columbia, Canada
Employment type CONTRACTOR
Salary
Category Technology, Information and Internet
Expires 2023-08-19
Posted at 9 months ago
Job Description
  • This job is remote-friendly for all candidates currently authorized to work in the United States, Canada, South America and Europe


We are Battlefy, and we power Esports.


As a Gaming Content Strategist, you will be responsible for developing and executing different content strategies that will engage and captivate our partners global gaming audience. Ideally, you will have a background working in the gaming industry, leveraging our cross functional teams to create compelling and impactful content that aligns with our brand and drives player engagement.


You will be working closely with internal teams and external stakeholders to ensure your success here at Battlefy. We’re looking for someone to provide a unified voice for our clients Esports programs when it comes to their program portals, tournament pages and social media outlets . You’ll be able to work with incredible organizations like Riot Games, EA, Redbull, NFL, NBA, NHL and be a key component in helping the biggest brands in the world deliver their global esports strategies using our platform.


Successful candidates for this role will excel at the following:


Requirements


  • Create and manage a content calendar that outlines the release schedule for different types of content, ensuring timely and consistent delivery that reaches defined KPIs
  • Collaborate with community management and social media teams to engage with players, respond to feedback, and foster a positive gaming community
  • Collaborate with the creative teams to produce high-quality written and visual content, including articles, guides, videos, social media posts, and livestreams
  • Stay up-to-date with gaming industry news, trends, and best practices to identify opportunities for innovation and content differentiation
  • Monitor content performance and engagement metrics, and utilize analytics tools to gather insights and make data-driven decisions to optimize content strategy
  • Optimize content for search engines and discoverability, using relevant keywords and SEO best practices
  • Conduct market research and competitive analysis to identify trends, player preferences, and content opportunities within the gaming industry
  • Define target audience personas and develop player-centric content that resonates with their interests, motivations, and gaming preferences
  • Develop and implement content that align with the overall marketing and business objectives, focusing on engaging and retaining our gaming audience


Skills:


  • 2+ years experience in the gaming industry providing impactful content for bigger enterprise business across the world
  • Experience in customer-facing roles
  • Experience working with cross functional teams such as design, product and engineering
  • Strong general computer skills (e.g. Office/Excel, GSuite, Jira, etc.)
  • Strong written and verbal communication skills
  • Ability to accommodate client time zone differences


Nice to have’s:


  • Experience collaborating with product management to contribute to new features and product roadmap
  • Experience working in an iterative development environment


Benefits


At Battlefy, you will be instrumental in helping the team to rise up and become legends. While doing so, you will receive a competitive salary, flexible hours, programs to support outdoor fitness activities, and flexible vacation time. Most importantly, you will receive the support of a talented, warm, and welcoming family that shares your passion and enthusiasm for building a legacy