Digital Director Jobs

Company Description

dentsu is transforming advertising as a force for growth and a force for good. It has become the destination for employees to cultivate meaningful careers and for brands to accelerate growth like never before. Media is the largest area of specialism within dentsu international, and is brought to markets globally through three award-winning agency brands: Carat, iProspect and dentsu X. All three are underpinned by a scaled network offering of talent, capabilities, and services to support, grow and transform the world’s leading advertisers. Working together as the most integrated network, dentsu Media supports Carat’s EQ and people-first approach, dentsu X’s experience-driven proposition and iProspect’s full-performance methodology. dentsu Media also allows greater access to unparalleled integrated, marketing solutions through the network’s Creative and CXM specialisms.

The Digital Director is responsible for developing a high-performing team and providing guidance on client and campaign strategy. The Digital Director is responsible for overseeing the entire buying and implementation process of Digital Investment for their dedicated media brands and clients. This role is critical in enforcing and working with senior management to shape the overall corporate investment direction while overseeing the quality standards of their team’s deliverables.

• Communicates deadlines and business goals to people leaders.
• Instils a high-performance, data-driven, continuous improvement culture within a shared service organization.
• Manages and conducts team’s goal setting and annual performance appraisals.
• Drives operation excellence in all media investment process and activities.
• Effectively supports, coaches, and develops a team of people leaders.
• Identifies development areas to help achieve and drive team performance goals for the year.
• Leads team resources in an agile way to deliver optimal service for media brands and other stakeholders.
• Participates and presents in new business efforts for the Canadian Network.
• Grows the sophistication of the team’s digital media knowledge, expanding into data and technology through workshops and training seminars.
• Develops the deliver buy structures that encompass the best environments for each client’s target audience, while maximizing value and efficiency.
• Implementation of a continuous improvement culture to achieve improved digital media deliver and operations in coordination with Media and Performance Operations leadership.
• Leads and drives positive working relationships with vendors and guides vendor selection to support the corporate commercial investment direction.
• Drives Media Brand and client adoption of DAN capabilities, e.g. The Story Lab, Dentsu Data Labs, Cardinal Path, ICUC, etc.
• Drives employee retention by supporting and championing programs that help retain top digital talent in Canada.

Qualifications

• High-level of confidence with an ability to manage expectations with internal stakeholders and external clients.
• Influential people leader with the ability to lead, coach and develop and retain top talent while addressing performance.
• Ability to demonstrative creativity in negotiations and act as the conduit to media brands.
• Experience with driving change and ability to think innovatively in developing and executing changes to processes and ways of working.
• Exceptional written and verbal communication skills.
• Growth-minded with the ability to focus their efforts on specific growth goals for the network.
• Post-secondary Degree or Diploma in Media, Advertising, Business Administration, Marketing, or related field.
• Advanced analytical skills and proficient with numbers and budgets to illustrate client business objectives.
• Must be able to collaborate with cross-functional teams and multiple stakeholders.
• Advanced level MS Office skills: Excel (Pivot Tables, VLOOKUP’s), Outlook, PowerPoint, etc.
• A minimum of 6 years of media planning and/or buying experience focused on Digital Channels and a minimum of 3-year experience leading a team.
• Must have experience with ad severing and media buying technologies (DCM, AdWords, Facebook, Google, etc.).
• Previous experience with support new business efforts at the Network or brand level.
• Subject matter expert in developing digital investment strategies that meet and exceed client campaign goals and objectives.

Additional Information

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [email protected] or to begin a conversation about your individual accessibility needs throughout the hiring process.