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Digital Analytics Specialist Jobs

Company

Ameyacloud Solutions
Address Toronto, Ontario, Canada
Employment type CONTRACTOR
Salary
Expires 2023-10-13
Posted at 7 months ago
Job Description

Digital Analytics Specialist | Mostly Remote | Long-Term Contract Opportunity


**Only candidates currently in Canada and eligible to work here need apply**

**Candidates are expected to work from the client location in Toronto, or Montreal, whichever is convenient for the candidate**


Functional Accountabilities


  • Ensuring accurate data collection quality by applying top market standard procedures. Fostering dashboards to corporate decision-making accountable (POs, PMs, Directors and related).
  • Encouraging day to day training and ad-hoc usage needs, instilling a strong culture of self-service and ad-hoc analysis to make data-driven business decisions.
  • Providing recommendations to Product/IT partners on how to ensure correct digital analytics code implementation, experimentation, and general application performance.
  • Identifying opportunities for decisive data collection to support business tactics.
  • Maintaining Digital Analytics platforms on the architectural settings to enable the tagging for native mobile apps and web applications.
  • Supporting the Adobe Analytics and Google Analytics data roadmap at Air Canada.
  • Oversee data efficacy of custom and complex user behavior tracking within click-stream and personalization technologies, such as Adobe Analytics, Google Analytics.
  • Transforming Business requirements and Key Performance Indicators into technical instructions along the organization digital tools. (Websites and apps)
  • Supporting marketing and media strategies by providing key metrics from the online user interactions for audiences and targeting automation.


Required Skills


  • Knowledge of digital marketing technology stack (CDPs, TMSs, Gits) is preferred.
  • Minimum 5 years of marketing and analytical experience related to digital/eCommerce required.
  • Bachelor’s degree in computer science or related computational field is required.
  • Must be strategic, dynamic, detail-oriented and impactful. The ideal candidate is an analytical thinker, a self-starter, quick and continuous learner.
  • Exposure to analytics tools and terminology, data-layers, and tag management solutions for mobile applications and websites is required.
  • Client-side development experience using HTML, JavaScript, JSON, CSS, RegEx, markdown strongly suggested.