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Digital Marketing Analytics Lead Jobs

Digital Analytics Specialist Jobs
By Ameyacloud Solutions At Toronto, Ontario, Canada
Exposure to analytics tools and terminology, data-layers, and tag management solutions for mobile applications and websites is required.
Transforming Business requirements and Key Performance Indicators into technical instructions along the organization digital tools. (Websites and apps)
Minimum 5 years of marketing and analytical experience related to digital/eCommerce required.
Client-side development experience using HTML, JavaScript, JSON, CSS, RegEx, markdown strongly suggested.
Knowledge of digital marketing technology stack (CDPs, TMSs, Gits) is preferred.
Digital Analytics Specialist | Mostly Remote | Long-Term Contract Opportunity
Creative Lead - Digital Marketing
By Inspira Education At Canada
Adapt content for different digital platforms, optimizing for user experience and engagement while staying current with platform-specific best practices.
Hire and manage freelancers as needed.
Bachelor's degree in Graphic Design, Digital Media, Marketing, or a related field (or equivalent experience).
Proven experience (5+ years) in digital marketing with a focus on content creation and design.
Solid understanding of digital marketing principles, user experience, and best practices across various platforms.
Excellent communication skills, both written and verbal, to effectively collaborate with cross-functional teams.
Marketing Analytics Lead Jobs
By Lyft At Toronto, Ontario, Canada
Extended health and dental coverage options, along with life insurance and disability benefits
Perform research and present insights to guide decision-making and prioritization for marketing activities
Design and analyze experiments to test hypotheses and measure business impact
Define, measure and consistently track key marketing metrics
Fluency with SQL, Excel or Tableau (Pivot Tables, Advanced Formulas, Data Manipulation)
Access to a Health Care Savings Account
Digital Analytics Specialist Jobs
By Arc'teryx Equipment At North Vancouver, British Columbia, Canada
Developing and maintaining documentation of analyses and insights through knowledge management tools such as Confluence, automating where appropriate
Preparing regular reports and dashboards summarizing key findings, insights, and recommendations for stakeholders and management to inform decision-making processes
Gathering business questions and translating them into data requirements and specifications
You have 4+ years of experience as a Digital Analyst or similar role, preferably within the retail or ecommerce industry
You have strong analytical skills with a proven track record of collecting, analyzing, and interpreting complex data sets
You have experience with digital analytics tools such as Adobe Analytics, Google Analytics, or similar platforms, specifically within the ecommerce context
Director, Marketing Analytics Jobs
By CIBC At Toronto, Ontario, Canada
You're driven to succeed. You are motivated by accomplishing personal and team goals and delivering your best to make an impact.
Values matter to you. You bring your real self to work and you live our values - trust, teamwork, and accountability.
What You Need To Know
Digital Marketing Lead Jobs
By Syngenta At Guelph, Ontario, Canada
End-to-end project management for digital marketing communications from the briefing stage through stakeholder approvals, deployment and measurement
Setup of campaigns in Salesforce, including contact and lead management
Ability to manage multiple projects and deadlines through Project & Stakeholder Management best practices
5+ years of experience executing in a marketing automation platform – SalesForce Sales Cloud, Pardot, Marketing Cloud, etc
Exceptional communication (oral and written) and interpersonal skills
Collaborate across marketing and commercial technology teams to support the execution of Marketing Campaigns
Digital Analytics Engineer | Canada - Remote
By FFW At Toronto, Ontario, Canada
Has advanced knowledge of web analytics and tag management platforms
Advanced knowledge of web analytics and tag management platforms
Ability to configure complex tag management solutions on Google Tag Manager, GTM 360, Tealium, and/or Adobe DTM
Has strong technical knowledge of front-end development disciplines
Has 3+ years of experience in analytics solution design, configuration, and technical implementation of custom tracking solutions
Strong experience in analytics solution design, configuration, and technical implementation of custom tracking solutions
Digital Marketing Lead Jobs
By Digital Nova Scotia At Nova Scotia, Canada
University degree or Community College diploma in Marketing, Communications, Public Relations, or equivalent combination of education and work experience.
Managing and maintaining websites (user management, training, word press content updates (working with WordPress would be considered an asset).
An awesome benefits package that starts on day one and a competitive salary
Responsible for managing EfficiencyOne search engine marketing (SEM) campaigns and partnerships with media and creative suppliers who manage day-to-day activities.
Minimum three (3) to five (5) years of relevant experience in the following:
Google Analytics, Google Ads, Google Tag Manager, and email deployment software; (salesforce marketing cloud would be considered an asset)
Digital Marketing Lead Generation Specialist
By Rotankk At Canada
Knowledge of digital marketing concepts and tools, including SEO, PPC, and social media
Experience with content creation and copywriting
Ability to work independently and as part of a team, with excellent communication and interpersonal skills
Assist in the development and maintenance of websites, including design, layout, and functionality
Develop and implement digital marketing strategies, including SEO, PPC, and social media
Create engaging content for websites, blogs, and social media platforms
Program Manager - Digital Analytics
By Tiger Analytics At Toronto, Ontario, Canada
6-10 years of experience implementing digital analytics tracking solutions and Project Management
Knowledge of digital analytics industry trends: tracking libraries and SDKs, cookies, data layer, tag management systems, report suite configuration, etc.
Making presentations to senior management, communicating results to business teams, and develop plans to help operationalize analytic solutions.
Product Management, Web Development or Tech background is a bonus
Collaborate with product owners to organize and prioritize work leveraging Agile project management methodology.
Define and execute measurement strategies for multiple lines of business to test, measure and optimize digital marketing and online customer experiences.
Digital Analytics Developer (Google Marketing Platform)
By Equality Street At Toronto, Ontario, Canada
Experience with Google Marketing Platform - Google Tag Manager, or other Tag Management tools
Setup and maintain multiple tag management and analytics accounts
Work with internal clients (stakeholders) to understand their business objectives and translate into analytics integration and technology strategy and requirements
Guide key stakeholders in the appropriate implementation and validation of new tagging requirements and fixes, and ensure existing tracking remains intact
2-3 years front end web development experience (JavaScript, jQuery, CSS, HTML) coupled with solid experience implementing web and advertising analytics
Project Tracking software experience like Jira, etc.

Are you an experienced Digital Marketing Analytics Lead looking to take your career to the next level? We are looking for a creative and analytical leader to join our team and help us drive success in our digital marketing efforts. You will be responsible for developing and executing data-driven strategies to maximize our ROI, while also providing insights and recommendations to improve our campaigns. If you are passionate about analytics and have a proven track record of success, we want to hear from you!

Overview:

Digital Marketing Analytics Lead is responsible for developing and implementing strategies to measure and analyze the performance of digital marketing campaigns. They use data to identify areas of improvement and optimize campaigns for better results. They also provide insights and recommendations to the marketing team to help them make informed decisions.

How To Become an Digital Marketing Analytics Lead:

To become a Digital Marketing Analytics Lead, you should have a bachelor’s degree in marketing, analytics, or a related field. You should also have experience in digital marketing, analytics, and data analysis. Additionally, you should have strong problem-solving and communication skills.

Digital Marketing Analytics Lead Skills:

• Digital marketing
• Analytics
• Data analysis
• Problem-solving
• Communication
• Project management
• Strategic planning
• Teamwork
• Time management

What is Digital Marketing Analytics Lead Knowledge?

• Digital marketing strategies
• Digital analytics tools
• Data analysis techniques
• Statistical analysis
• Database management
• SEO/SEM
• Social media marketing
• Web analytics

What is Digital Marketing Analytics Lead Responsibilities?

• Develop and implement strategies to measure and analyze the performance of digital marketing campaigns
• Analyze data to identify areas of improvement and optimize campaigns for better results
• Provide insights and recommendations to the marketing team to help them make informed decisions
• Monitor and report on campaign performance
• Collaborate with other departments to ensure campaigns are aligned with overall business objectives
• Develop and maintain relationships with external vendors and partners

What is Digital Marketing Analytics Lead Experience?

• Experience in digital marketing, analytics, and data analysis
• Experience with digital analytics tools and techniques
• Experience with SEO/SEM, social media marketing, and web analytics
• Experience with database management and statistical analysis
• Experience with project management and strategic planning

What is Digital Marketing Analytics Lead Qualifications?

• Bachelor’s degree in marketing, analytics, or a related field
• Strong problem-solving and communication skills
• Ability to work independently and in a team environment
• Ability to manage multiple projects and meet deadlines

Digital Marketing Analytics Lead Education:

• Bachelor’s degree in marketing, analytics, or a related field
• Professional certifications in digital marketing, analytics, or data analysis

Tools to Help Digital Marketing Analytics Lead Work Better:

• Google Analytics: A powerful tool for tracking website performance and user behavior.
• Adobe Analytics: A comprehensive analytics platform for measuring and optimizing digital campaigns.
• Tableau: A data visualization tool for creating interactive dashboards and reports.
• SEMrush: A tool for tracking and optimizing search engine marketing campaigns.
• Hootsuite: A social media management platform for scheduling, monitoring, and analyzing social media campaigns.

Good Tips to Help Digital Marketing Analytics Lead Do More Effectively:

• Stay up to date on the latest trends and best practices in digital marketing and analytics.
• Utilize data to identify areas of improvement and optimize campaigns for better results.
• Develop and maintain relationships with external vendors and partners.
• Monitor and report on campaign performance regularly.
• Collaborate with other departments to ensure campaigns are aligned with overall business objectives.

Common Digital Marketing Analytics Lead Interview Questions:

• What experience do you have in digital marketing and analytics?
• How do you use data to identify areas of improvement and optimize campaigns?
• What tools do you use to measure and analyze the performance of digital campaigns?
• How do you collaborate with other departments to ensure campaigns are aligned with overall business objectives?
• What strategies do you use to stay up to date on the latest trends and best practices in digital marketing and analytics?