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Brand Director - Fast Casual Restaurant

Company

Gecko Hospitality - Ontario

Address Oakville, Ontario, Canada
Employment type FULL_TIME
Salary
Category Restaurants,Food and Beverage Services,Hospitality
Expires 2023-09-09
Posted at 8 months ago
Job Description

Brand Director – Restaurant Fast Casual Brand


Are you a strategic thinker with a passion for brand building? We are looking for an exceptional Brand Director to join our team and make a significant impact on our brand's success. As the Brand Director, you will have the opportunity to shape our brand's vision, drive customer preference, and lead our marketing efforts. Reporting directly to the Chief Operating Officer, you will play a pivotal role in developing long-term strategies, fostering brand innovation, and ensuring the growth of our corporate brand.


Brand Director Responsibilities:

  • Ensure compliance with company protocols and standards.
  • Execute marketing tactics that align with our goals and objectives.
  • Effectively communicate and educate the organization on our brand's vision, mission, and strategies.
  • Drive the growth of our corporate brand by leveraging market insights and identifying opportunities.
  • Develop a compelling long-term vision and strategy to optimize the performance of our brand.
  • Identify cost-saving opportunities and ways to enhance our products.
  • Forecast product demand and recommend necessary adjustments.
  • Lead cross-functional teams in aligning their efforts with the brand strategy.
  • Provide strategic guidance and support to the senior management team.
  • Collaborate with franchisees to improve operations and drive sales.
  • Translate the brand strategy into impactful marketing initiatives and packaging.


Brand Director Qualifications

  • Customer-focused mindset with a results-oriented approach.
  • Deep understanding of consumer targeting and equity development.
  • Bachelor's degree in business administration or a related field.
  • Proven experience in managing franchisee/franchisor relationships at a senior level.
  • Proficiency in leading social media initiatives.
  • Preferred experience in the retail or restaurant industry.
  • Excellent communication skills and ability to collaborate cross-functionally.
  • Ability to provide clear and strategic direction.
  • Ability to multitask and work independently in a fast-paced environment.
  • Expertise in brand building, marketing, and brand management.


Brand Director Benefits:


  • Growth opportunities within the organization
  • Competitive starting salary: $160,000 - $180,000
  • Incentives based on performance
  • Car allowance
  • Hybrid Schedule
  • Comprehensive health benefits package


Join our team and be part of a company that values innovation, collaboration, and delivering results. Take your career to the next level by applying now for our Brand Director position based in Oakville! Send resume to [email protected]