Associate Product Marketing Manager

Working Location: Ontario, Toronto
Workplace Flexibility: Hybrid
Are you looking for a company that cares about people’s lives and health, including yours? Let’s inspire healthier lives, together.
Olympus, a leading medical technology company, has focused on making people’s lives better for over 100 years.
Our Purpose is to make people’s lives healthier, safer, and more fulfilling.
Our Core Values are reflected in all we do: Integrity – Empathy – Agility – Unity – Long-Term View
We deliver on our purpose and our core values by staying True to Life.

The Associate Product Manager (APM), Urology is responsible for managing product segments within the Urology product portfolios. The Associate Product Manager is responsible for providing the tools and resources necessary to drive the marketing activities for select product lines and supporting the products in Urology across all major deliverables and strategic initiatives. This includes but is not limited to building marketing programs for current and newly launched products, analysing program performance, developing promotional programs, developing strategies for product lifecycle management, and understanding competitive activities. This role manages pricing, annual target price review and ensuring we drive growth in revenue and GPM in theses business segments. This APM will work closely with our US colleagues as well as global colleagues. This role will also involve management of HCP stakeholders via onsite visits, tradeshow meetings and specific events.
Job Duties

• Bring value to the sales team and customers through expertise in contract portfolio and related market trends.
• Develop marketing collateral as necessary to support product launches, tradeshows, promotions etc.
• Plans should address product positioning, promotion pricing, targeting, collateral development, development of value proposition for products, market analysis. Provide direction to Operations, Finance and Sales functions for existing product lifecycle management as well as strategy and execution for new product launches.
• Develop and implement the business plan for assigned product lines including marketing strategies tactics sales goals expenses and resources required to achieve the goal.
• Track the effectiveness of implemented marketing plans, and u pdate the plans as required.
• Engage in field travel with sales team to build relationships with field staff and key customers.
• Develop and execute plans to successfully launch new products into the Canadian market.
• Perform other related duties as directed.
• Develop competitive positioning strategies and tactics.
• Develop customer and rep incentive programs to drive sales/unit growth and engage both internal and external stakeholders.
• Create actionable plans to improve product attachment rates to Strategize with sales teams on GPO strategies and help with RFP responses for major national GPOs.

Job Qualifications
Required:

• Ability to travel; 25-30% - must have a valid driver’s license in good standing
• Bachelor's Degree or relevant Diploma in related field (e.g. Life sciences medical technology marketing) or equivalent knowledge and experience.
• Minimum of 2-3 years in a Marketing role of technically advanced product in complex market(s), medical device and/or OR sales experience of minimum of 1-3 years.

Preferred:

• Ability to work in multi-cultural cross-functional groups.
• High degree of personal organization.
• Strong communication skills, both written and verbal.
• Organizational, analytical, and problem-solving skills.
• Medical device sales experience is a strong asset.

Why join Olympus?
Here, people matter—our health, our happiness, and our lives.

• Free virtual live and on-demand wellness classes
• Comprehensive medical benefits and pension plan
• Work-life balance supportive culture with hybrid and remote roles
• Tuition reimbursement
• Diversity & Inclusion Programs including Colleague Affinity Networks
• Competitive salaries and annual bonus program
• Parental Leave and Adoption Assistance

About us:
Our Medical business uses innovative capabilities in medical technology, therapeutic intervention, and precision manufacturing to help healthcare professionals deliver diagnostic, therapeutic, and minimally invasive procedures to improve clinical outcomes, reduce costs, and enhance the quality of life for patients and their safety.
Olympus Canada Inc. (OCI)—a subsidiary of Olympus Corporation of the Americas—manages the Company’s operations and workforce throughout Canada in roles such as sales, marketing, service, and support functions. Based in Richmond Hill, ON, OCI is committed to developing our employees and supporting our local communities. For more information, visit olympuscanada.com and truetolife.com .
Headquartered in Tokyo, Japan, Olympus employs more than 31,000 employees worldwide in nearly 40 countries and regions. Olympus Corporation of the Americas, a wholly owned subsidiary of Olympus Corporation, is headquartered in Center Valley, Pennsylvania, USA, and employs more than 5,200 employees throughout locations in North and South America. For more information, visit www.olympusamerica.com .
Olympus is dedicated to building a diverse, inclusive and authentic workplace
We recognize diversity in people, views and lifestyle choices and emphasize the importance of inclusion and mutual respect. We strive to continue to foster empathy and unity in the workplace so that our employees can fully contribute and thrive.
Let’s realize your potential, together.
Olympus requires all new hires to be “fully vaccinated” against COVID-19, as defined by Health Canada or other provincial jurisdictions, on or before their first day of work.
Olympus embraces diversity and inclusion. As an Equal Opportunity Employer, our policies as well as our values prohibit unlawful discrimination based on an employee's or applicant's race, color, sex, age, physical or mental disability, national origin, religion, sexual orientation, gender identity and/or expression, marital status, genetic information, ancestry, military or veteran status, or any other federal, provincial or local protected classification. EOE Minorities/Females/Veterans/Disabled
Posting Notes: || Canada (CA) || Ontario (CA-ON) || Toronto ||