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Marketing Technology Specialist Jobs

Company

Godspeed Group
Address Mississauga, Ontario, Canada
Employment type FULL_TIME
Salary
Expires 2023-05-14
Posted at 1 year ago
Job Description

Title: Marketing Technology Specialist

Location: Mississauga

Job Type: Full-time, Permanent



Are you a creative marketing genius with a passion for technology?



We need you!



Godspeed Group is seeking an Marketing Technology Specialist who has an in-depth understanding of marketing strategies and tactics and will be able to leverage existing and upcoming technology to execute innovative and effective marketing campaigns. As an Marketing Technology Specialist, you will develop and execute campaigns that incorporate the latest technologies to drive engagement and lead generation.



Key Responsibilities

  • Collaborate with internal teams and external vendors to implement marketing technology solutions.
  • Collaborate to develop and implement tech-powered marketing campaigns to increase engagement and sales.
  • Experiment with existing and new technologies and tools to identify new opportunities for marketing and growth.
  • Leverage data and analytics to measure the effectiveness of campaigns and make data-driven recommendations for optimization.
  • Stay up-to-date with the latest marketing trends, AI tools, and technologies, and provide recommendations on how to incorporate them into campaigns.
  • Manage the marketing technology stack, including tools for AI-powered email marketing, marketing automation, and analytics.
  • Develop and implement processes and best practices for using marketing technology effectively.



Requirements

  • Passion for marketing and technology, with a desire to stay up-to-date with the latest trends and technologies.
  • 3+ years of experience in marketing, with a focus on leveraging tech to execute campaigns.
  • Strong project management skills and ability to manage multiple projects simultaneously.
  • Bachelor's degree in marketing, communications, computer science or a related field.
  • Strong understanding of marketing automation platforms, CRM systems, web analytics tools, and other marketing technologies.
  • Excellent communication and collaboration skills.
  • Experience with AI-powered marketing tools, such as chatbots, predictive analytics, and natural language processing.



This is an exciting opportunity for a creative and ambitious marketing professional to join our dynamic team and contribute to the growth and success of the organization. If you are a marketing genius who loves technology, we encourage you to apply.