Director Of Marketing And Communications

BOARD of DIRECTORS VOLUNTEER OPPORTUNITY

Director of Marketing and Communications

The CreativeHub 1352 is looking for a Director of Marketing and Communications to join our Board of Directors and manage the marketing and communications initiatives of the organization.

Who We Are

CreativeHub 1352 (the Hub) is a non-profit organization, committed to working with the community in the adaptive reuse and programming of the Small Arms Inspection Building (SAIB) in the Lakeview area of Mississauga. To this end the Hub works with the community and various partners in championing the development of collaborative creative programming across the arts, heritage, environment and technology.

The Hub believes that engaging the community in preserving and enhancing the environment and improving food security leads to the development of a healthier more cohesive and prosperous community

CreativeHub 1352 works closely with the City of Mississauga (the owner of the SAIB) as a community programming partner. The Hub has plans for an exciting mix of programs, events and activities for the building in 2023/24.In anticipation of a busy year ahead, we are strengthening our volunteer board of directors. If you enjoy working on a board that is in transition, moving from a working board to a board with a primary oversight responsibility, this opportunity could be for you.

Role of the Director of Communications:

The CreativeHub 1352 Director of Communications is a voting member of the Board of Directors and appointed in a manner consistent with the bylaws of the organization. The Director of marketing and Communications works collaboratively with the Chair, the Executive Director, the Board of Directors, volunteers and staff to support the Board in achieving its governance and communications responsibilities, including:

• Assist in the development and growth of diverse audiences as it relates to messaging and brand identity, as well as for generating awareness and the marketing of the organization's offerings.
• Engaging potential participants and stakeholders in the Hub’s programming, fundraising, and networking activities through various print, digital and social media platforms;
• Assist in incoming media inquiries, develop media contacts in print, television, radio and with other industry and community influencers;
• Working with the volunteer Program and Fund Development Committees and suppliers to develop specific promotional strategies that enhance participation and support of the Hub’s operations and capital projects.
• Oversee and develop external media and public relations communication plans over the short-and long-term, including target stakeholders, key messages, timing and distribution;
• Prepare written communications across various channels to support the Hub’s programs, events and activities. (website, social media, annual reports, presentations)
• Enhancing the organization’s image/brand with the community, stakeholders and participants;
• Developing and monitoring annual marketing and communication budgets to ensure adequate funds.
• Managing the Marketing & Communications Committee volunteers to ensure individuals have various skills necessary for implementing and managing an annual plan;
• Ensuring marketing and communications activities align and reflect the Hub’s vision, mission, policies and procedures;
• Serve as The Hub’s expert on public affairs and external communications, including developing strategic relationships with stakeholders.
• Developing policies and procedures related to Marketing & Communication strategies;
• Share industry communication resources, techniques and practices to support the Hub’s programs, events and initiatives.
• Ensure external media and public relations communication plans are in place to drive the Hub’s brand awareness and elevate the brand (e.g. events, engagements, interviews, and other public facing opportunities);
• Direct the development of strategies and activities to generate favorable news coverage and dissemination of information to enhance 5he Hub’s reputation in the community and industry, working closely with Marketing and Communications teams;

Skills and Qualifications

• Experience in public relations, communications, and marketing initiatives;
• Understanding of non-profits and commitment to the Hub’s mission and strategic directions;
• Ability to build strong relationships with stakeholders, partners, volunteers and Board team.
• Experience with community engagement, collaborative practices and partnering;

Contact

Please send your resume to David Howes, one of our Board members, at [email protected]