Cx Strategy & Activation Manager

Bringing life-changing medicines to millions of people, Novartis sits at the intersection of cutting-edge medical science and innovative digital technology. As a global company, the resources and opportunities for growth and development are plentiful including global and local cross functional careers, a diverse learning suite of thousands of programs & an in-house marketplace for rotations & project work. With a strong medicines pipeline our current transformation will not just deliver growth for our business but continue to allow us to bring innovative medicines to patients quickly.
Your responsibilities include, but are not limited to:

• Provide expertise on channels and optimisation of content
• Conduct market research on target markets, competitors and existing and potential customers and use the intelligence and information to inform their content preference, develop effective omnichannel and to identify the market requirements for current and future products and services
• Work with Content Strategy and Medical teams to develop and implement high impact and differentiated customer experiences
• Manage media agencies to optimise end to end efficiencies across the CPO
• Collaborate closely with key partners to shape our HCP end-to-end experiences, define technology strategy, scale technology solutions, and drive usage and connectivity of the capabilities that make up the broader digital engagement ecosystem
• Ruthless prioritization to drive the highest engagement impact
• Work with the different cross functional partners of key priority brands to orchestrate the design of omnichannel experience execution with on-time go-to-market execution
• Partner with the MarTech & Channel Performance Manager in development of dashboards and process to demonstrate effectiveness of the “end to end” content and media ecosysten and embed a culture of optimization

Hybrid work position
Novartis is unable to offer relocation support for this role: please only apply if this location is accessible for you.
Commitment to Diversity & Inclusion:
Novartis is committed to building an outstanding, inclusive work environment and diverse team’s representative of the patients and communities we serve.
Minimum Requirements
What you’ll bring to the role:

• Experience in a multi-national environment is preferred with the relevant experience in developing business plans and multi-phase roadmaps across multiple teams
• 5+ years of experience across digital marketing, ideally both in and out of the pharma industry
• Bilingual: English and French
• Ability to manage a high-touch, high-volume enterprise customer base
• A relevant marketing or post-graduate qualification.
• 5+ years of experience managing creative and media agencies

Why consider Novartis?
236 million lives were touched by Novartis medicines in 2022. That’s how many lives our products touch. And while we’re proud of that fact, in this world of digital and technological transformation, we must also ask ourselves this: how can we continue to improve and extend even more people’s lives?
We believe the answers are found when curious, courageous and collaborative people like you are brought together in an inspiring environment. Where you’re given opportunities to explore the power of digital and data. Where you’re empowered to risk failure by taking smart risks, and where you’re surrounded by people who share your determination to tackle the world’s toughest medical challenges.
Imagine what you could do at Novartis!
Division
Innovative Medicines International & Chief Commercial Office
Business Unit
LACan IMI
Country
Canada
Work Location
Montreal
Company/Legal Entity
Novartis Pharma Canada
Functional Area
Marketing
Job Type
Full Time
Employment Type
Regular
Shift Work
No
Early Talent
No