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Marketing Manager - Events And Communication

Company

Bunge

Address Oakville, Ontario, Canada
Employment type FULL_TIME
Salary
Category Food and Beverage Manufacturing
Expires 2023-10-16
Posted at 9 months ago
Job Description
At Bunge, people don’t just come here to work, they come here to grow – solving challenges that directly impact the world with a diverse team of thinkers and doers. Bunge offers a strong compensation and benefits package, generous paid time off program, flexible work arrangements, and opportunity to progress. Our hybrid work environment provides a balance of in office and remote work. Most importantly, in all we do we live our values:


  • Do What's Right by acting safely, ethically, and sustainably
  • Act as One Team by fostering inclusion, collaboration, and respect
  • Drive for Excellence by being agile, innovative and efficient


Position Overview:


The Marketing Manager, Events & Communications, will help Bunge Loders Croklaan deliver results against the following objectives: develop & execute value propositions into relevant and engaging customer events (in-person & online), integrated media & communication platforms to drive brand awareness, customer engagement, lead generation and thought leadership for our North America business. The candidate will support the digital marketing strategy, social media, public relations, advertising (online & traditional) and developing, in coordination with Channel Marketing Leads, Communications Lead and Global Communications, the development of content and assets necessary to influence the purchase funnel.


Essential Functions:


  • Create, post, analyze, optimize & test website content via our CMS (Sitecore) for our Food Service & Ingredients product offerings
  • Lead & execute the all corporate events (trade shows, in-person & online) from conception to completion including program analysis & reporting
  • Support digital, social media, and print communications execution, reporting and tracking with input from Channel Marketing leads (Food Service, Ingredients & new product launches)
  • Articulate product/portfolio offerings, key benefits and messages for funnel engagement for customer facing content & sales tools
  • Support development and execute of communication strategy as per Senior Marketing Manager Communications
  • Lead the development of category sales collateral, application guides and training materials
  • Measure communication program effectiveness and develop specific strategies and initiatives to improve outcomes
  • Manage marketing automation lead process from corporate website and create/modify campaigns to develop “sales ready” leads


Skill/Experience Requirements:


  • Experience in managing & collaborating with external agencies, event vendors & internal stakeholders
  • 3-5 years’ experience marketing major brands/categories (experience in the food industry desired but not required)
  • Self-starter who is detail oriented that thrives in a self-directed work environment
  • Required: B2B Marketing, Event Management & Digital Marketing experience
  • Proficiency with: Salesforce Lightning CRM, Pardot Marketing Automation (or equivalent), MS Office (Word, PowerPoint, Excel, Teams) Tableau, Google Analytics, Google Trends, Cvent, Highspot (or equivalent) Moz (or equivalent), Sitecore (or equivalent)
  • Excellent copy writing & copy editing skills
  • Strong project management skills – ability to manage projects from start to finish with minimal oversight
  • Strong communication (written and verbal), interpersonal, and decision-making skills


Attitudes for success


  • Team player: positively collaborates with and/or leads cross-functional teams to execute projects at all levels of the organization
  • Creative thinker, excellent listener and communicator
  • Positivity: executes projects with optimism/“can do” attitude; views challenges as opportunities not obstacles
  • Intuitive, Proactive, Collaborative, Leader, Driver, Creative Problem Solver, Analytical, Versatile, and “Thrives Under Pressure” are words that describe you
  • Experience working closely with a sales organization with a strong affinity for sales team success
  • Growth Mindset: flexible & comfortable working in a dynamic & ever changing work environment
  • Drive: steadily moves projects forward, making decisions independently,


Education


  • Bachelor’s degree in Marketing, Communications or Business


Bunge (NYSE: BG) is a world leader in sourcing, processing and supplying oilseed and grain products and ingredients. Founded in 1818, Bunge’s expansive network feeds and fuels a growing world, creating sustainable products and opportunities for more than 70,000 farmers and the consumers they serve across the globe. The company is headquartered in St. Louis, Missouri and has 25,000 employees worldwide who stand behind more than 350 port terminals, oilseed processing plants, grain facilities, and food and ingredient production and packaging facilities around the world.


Bunge is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, transgender status, national origin, citizenship, age, disability or military or veteran status, or any other legally protected status. Bunge is an Equal Opportunity Employer. Minorities/Women/Veterans/Disabled